Out of the gates early for PMA (Photo Marketing Association) 2007, we've got rumors of the latest Sony Cybershot, the DSC-W80. The cam's already made its appearance on a few German and Dutch web sites and certainly makes sense as the successor to the 7.2 megapixel W70 launched at last year's show. However, instead of 8 megapixels like you might expect, we're still talking that same 7.2-megapixel, 1/2.5-inch CCD (which won't help improve the high rates of noise above ISO 200 any), 3x optical zoom, and 2.5-inch LCD. Other than a new ISO 3200 sensitivity and slightly larger chassis -- up from 89 x 57 x 23-mm to 91 x 58 x 23-mm -- there isn't anything new on the surface to report. No one's sayin' but perhaps they've added some optical image stabilization to bring these in-line with most other compact shooters in this range. We've also got rumors of a new Cybershot DSC-W60 and Cybershot DSC-W90 -- both unannounced and both said to work with a new SPK-SA underwater case (pictured after the break). The W80 is expected to hit in April for around €280/$368. As to the rest... well, the PMA show starts March 8th so we'll know soon enough.