Citizen's VIRT W700 Bluetooth watch gets a facelift, remains ugly as sin

We applaud the effort, we truly do, but the masterminds behind Citizen's VIRT W700 Bluetooth watch should seriously consider a sabbatical to think about just how ugly their creations really are. Sure, we've seen worse in terms of brutal fashion miscues, but for a watch that sports such an elegant feature list, the unsightliness is almost unforgivable. Nevertheless, for those who aren't out to garner new friends with their wrist attire, the revamped W700 does smooth a few of the awkward lines found in the original rendition, and aside from syncing with your Bluetooth handset, it offers up on-screen caller ID, an OLED display, a vibration feature to alert you of an incoming call, lockable contact list, and a privacy feature to set your outgoing information to unavailable. The backlit display also flips out if you wander too far from your mobile, essentially doubling as a nifty cellphone finder after a long night of partying, and considering that a full charge will last you around five days, you can survive a week off without your AC adapter. Slated to hit the Japanese market next month for a currently undisclosed price, Citizen's latest VIRTs will be landing in blue, black, and the female favorite, pink.

[Via MinistryOfTech]

[Andy @ Feb 24th 2007 2:39PM]

Damn you!

Since when is sweet, sweet sin ugly?

[Captain Lumpy Dog @ Feb 24th 2007 2:50PM]

Agreed. Sin is truly beautiful. Exhibit A: BOOBIES!

[charlie @ Feb 24th 2007 3:56PM]

has anyone heard about the IBM/Citizen linux watch that was prototyped in like 2002?

[Scooter @ Feb 24th 2007 4:17PM]

Man, where do these product designers come up with this stuff. I think you have ask yourself, would Apple do it this way... No! Now back to the drawing board...

Scooter
http://www.gadgetgrid.com/

[B @ Feb 24th 2007 8:11PM]

When will Timex come out with a bluetooth watch that can control your A2DP music phone? The Sony/Fossil combo is nice but I sure would like a rough and tumble Timex version for workouts. You could easily make a jog dial out of the center ring.

[tekdroid @ Feb 25th 2007 9:07AM]

All I can say is looks are very very subjective and I don't mind the looks at all. A Bluetooth watch on the other hand is...close to useless for me.

(but then again I think calculator watches are cool, so take that for what it's worth...)

[Neximuss @ Apr 15th 2007 12:26PM]

Citizen watches are going to be more popular every day. Now, they cooperate with IBM and do Linux based watches. I read on http://www.citizen-watches.biz/ that their stocks are just growing the last two years. A nice opportunity for everyone I think. Or?