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Sony officially announces $600 BDP-S300 Blu-ray player

That sound you just heard? It was silence -- the silence of thousands of BDP-S1 Blu-ray players sitting unsold on warehouse shelves, gathering dust and wondering why they did to deserve the wrath of the dreaded Osborne Effect. Because unless retailers do some serious price shaving off of the first-gen machines, Sony's official promise today of a cheaper, smaller, and more functional box landing this summer will likely convince all but the most impatient consumers to drop the S1 right off their radar. On the plus side, those of us who haven't yet picked sides in the "format war" will be treated to a much more attractive product in the BDP-S300, from its CD friendliness and Bravia Theater Sync to bonuses like AVC-HD support for playback of conent that employs x.v.Color (Sony's version of the wide color space xvYCC technology). Keep reading to check out the remote that comes paired with the S300, then forward this post to your buddies who blew $1000 on its lonely predecessor.

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