Checking out GE's new digital cameras

We have to apologize in advance for the weird, dim lighting in GE's admittedly massive presence at PMA that made getting decent shots of their new cameras difficult; trust us though, you weren't missing out on much. The piano black and white shooters felt overly large, cheap, and plasticy as all get out -- all very cosmetic things, we know, but no amount of sweet specs like 10+ megapixels and 4x optical zoom will convince a buyer to plunk down for a cheapie. We know every new CE company has to start somewhere, but GE's going to have some serious work ahead of them if they intend to convince us all that theirs is a brand to be reckoned with in the digital camera space; either way, we'll be very interested to see how the pro reviewers rate the image quality on these suckas.