It's taking a bit longer than expected, but sure enough, manufacturers are coming out of the woodwork to give the iPod / iPhone-to-be customers an easy way to convert videos to H.264. Following ADS Tech's lead, Elgato is on the scene with a Mac-compatible USB stick that acts as a hardware encoder to get your clips and flicks from whatever format they're currently in (within reason, we presume) into a format widely recognized by Apple-branded paraphernalia. Reportedly, the device speeds up the encoding process "by two to four times," and partially relieves your Mac's CPU of the transcoding duties by handling most of the dirty work (shown after the break) within itself. So if you're more interested in forking over your hard-earned cash for an easy solution to your file conversion needs, Elgato's Turbo 264 should be landing around the April timeframe for €99 ($132).

[Via iPhone-Scene]

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Elgato's Turbo 264 USB stick painlessly coverts vidz to H.264