They don't specialize in the video playing watches
that all the cool kids want these days: instead Tokyoflash
claims a reputation for weird watch designs, and their latest design is a refinement on one of their weirdest
. The EleeNo EG3 has a face that represents the time through a series of squares: the top 3 indicate the hour, the middle three show how many minutes past the hour in tens, and the final three represent the single minutes. At ¥9,800 ($80/£41), the EG3 isn't on the high end of the watch hierarchy either. Just think of all the awkward conversations you can have with members of the public that have innocently inquired about the time!