What happened in April to account for an 80% increase of LCD sales? Major sporting events like World Cup or Olympics - nope. New products - not really. Price decrease - nope, the average selling prices for the top selling size, 32-inches, was $40 less in March. We simply don't have an answer on why there was such a boom in LCD sales during April but hopefully numbers like these will continue. More HDTV owners should equate more HDTV stations.