Yamaha and Fujifilm introduced their LightScribe competitor Labelflash nearly two years ago, but aside from random appearances in laptops and a firmware-flashed cameo in the Mac Pro, no manufacturer apart from NEC has supported the technology here in the States. That might be slowly changing, as Fuji announced today that it will finally start selling Labelflash media in the US market. The company is initially just offering 16x DVD-R media, but will expand the line in time. We've always been Sharpie people ourselves -- no burned disc lasts longer than a week around here anyway -- but Labelflash apparently looks better than Lightscribe, for those of you that demand the pro style.

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Fujifilm introduces LabelFlash media to US