There are few more crowded markets than the GPS business in Korea, but ZIO looks to be taking a crack at it nonetheless, with it recently introducing its LOOK LK7200 GPS unit. Apart from its obvious redness, however, there appears to be little to distinguish it from the vast array of similar units competing for Korean drivers' attention. Of course, that doesn't mean it's lacking either, with it boasting the standard 7-inch widescreen display, SiRFStar III GPS chipset, and integrated T-DMB TV tuner, along with the usual line-up of PMP functions. Look for it to set you back 319,000 won, or about $345, with a slightly less colorful version also available for the same price.

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ZIO intros LOOK LK7200 GPS unit