Nokia adds Microsoft's PlayReady DRM to upcoming devices

Nokia appears to be making some interesting moves as of late. Following rumors that the company will hazard a foray into the world of digital music sales, the Finnish mobile manufacturer has signed a deal with Microsoft to utilize its PlayReady DRM scheme. The technology, which is file-format-independent, is specifically targeted for use with mobile devices, and is intended to strengthen "security" on a wide variety of content such as music, videos, games, ringtones, and images. The DRM is backwards compatible with the existing Windows Media 10 file management, and will be implemented on upcoming S60 and Series 40 Nokia devices beginning in 2008. It seems at least somewhat possible that this arrangement could be related to the recent whisperings of Nokia's iTunes-esque plans, as DRM has already been hinted at for the supposed forthcoming service. Perhaps on August 29th all will be revealed -- but only Olli-Pekka Kallasvuo knows for sure.

[Mrmean @ Aug 6th 2007 10:40AM]

Nokia....yawn...

[paloooz @ Aug 6th 2007 3:03PM]

Where's the link in [disliking Nokia] and [being an Apple fanboy]?

[Tim @ Aug 6th 2007 10:55AM]

No.. DRM Yawn.

[strider_mt2k @ Aug 6th 2007 11:04AM]

So how long will this latest "standard" be around?

Longer than playsforsure?

[Min @ Aug 6th 2007 11:22AM]

Could be something big though
http://www.t3.co.uk/news/247/communications/mobile_phone/microsoft-and-nokia-take-on-apple

[Mrmean @ Aug 6th 2007 11:21AM]

LOL, powerful? LMAO. talk about hideously overrated.

[cullerClassic @ Aug 6th 2007 6:32PM]

Wow... I liked my Nokia because I could customize the living shi* out of it. And isn't Symbian supposed to be open? It's like Novell crawling into bed with Microso... oh wait. Why is everyone selling their soul to Balmer?

[Rob @ Aug 6th 2007 1:59PM]

Bah. While Apple merges iPods with Unix and Cellular phones, Nokia merges with a Zune & Symbian and some really bad bad media distribution concepts. Doesn't take a genius to predict what'll happen with this silliness. Funny how sloppy even great companies like Nokia get when desperate.

[Top @ Aug 6th 2007 3:17PM]

Hehe Nokia is hardly desperate doing better than ever with their 38% market share. I think all this music hassel is a must for Nokia and I would be amazed if world biggest phone manufacturer would be doing nothing(and with their new N-series music based phones coming 29th!). Thought not saying that this all works what Nokia is doing =)

[PeteC @ Aug 6th 2007 6:49PM]

This best not complicate adding tunes to future nokia phones, at the moment i can just beam a new tunr by bluetooth to my phone to listen to on the way home, drag and drop style best still work with non-drm tunes as lets face it, you have to be some kind of moron to buy any form of drm'd music.