NuVision debuts ten new Lucidium Deep Black 1080p displays
By Joshua Topolsky 
posted Aug 16th 2007 9:43AM
posted Aug 16th 2007 9:43AM
[Via AVguide]
- NMU22L Lucidium, 22-inch, 1080p, NiDO II Image processing, DSDB, 2 x HDMI 1.3 inputs, behind the mirror in-wall mounting, $1,299, September 30th
- NMU32L Lucidium, 22-inch, 1080p, NiDO II Image processing, DSDB, 2 x HDMI 1.3 inputs, behind the mirror in-wall mounting, $,1599, September 30th
- NVU22L Lucidium, 22-inch, 1080p, NiDO II Image processing, DSDB, 2 x HDMI 1.3 inputs, $699, September 20th
- NVU26L Lucidium, 26-inch, 1080p, NiDO II Image processing, DSDB, 3 x HDMI 1.3 inputs, $899, September 20th
- NVU32L Lucidium, 32-inch, 1080p, NiDO II Image processing, DSDB, 3 x HDMI 1.3 inputs, $1,299, October 12th
- NVU37L Lucidium, 37-inch, 1080p, NiDO II Image processing, Deep Black 1920x1080 DCS (Deep Color Spectrum) LCD panel, DSDB, 3 x HDMI 1.3 inputs, $1,899, October 12th
- NVU42DCM Lucidium DCM, 42-inch, 1080p, NiDO III Image processing, Deep Black 1920x1080 DCS, DSDB, 4 x HDMI 1.3 inputs, $2,299, October 30th
- NVU47DCM Lucidium DCM, 47-inch, 1080p, NiDO III Image processing, Deep Black 1920x1080 DCS, DSDB, 4 x HDMI 1.3 inputs, $2,899, October 30th
- NVU52DCM Lucidium DCM, 52-inch, 1080p, NuColor x.v. full 10-bit color path, NiDO III Image processing, Deep Black 1920x1080 DCS, DSDB, 4x HDMI 1.3 inputs, $4,399, October 20th
- NVU65HDN Lucidium HDN, 65-inch, 1080p, Silicon Optix Realta HQV image processing, Deep Black 65-inch 1920x1080 DCS, 4-D noise reduction, dual ATSC tuners, $11,999, October 30th
Me thinks zeez Photo has been shopped
"Digital Switching Deep Black (DSDB) technology, which supposedly adjusts backlight settings in relation to images onscreen"
Isn't this the same dynamic contrast tech that other companies have been using for quite a while?
Yeah, but these guys are using LED backlights, so maybe they're doing the spot-adjusted brightness that other manufacturers have been talking about, but haven't implemented yet.
Of course, at $12k for the 65" model, they have room to play with whatever technology they want. Even a Sharp or Samsung in that size will probably be half the price.
I almost OD'd on Lucidium and Red Bull a couple of years ago
NuVision is ONLY sold through "Authorized" NuVision Resellers and VARs. Any of these selling on the net, at below retail, lose their contract with NuVision.
These sets look great, but so do Sharp and Samsung. And for less. And that, is the point!
NuVision is not trying to be Samsung or Sharp, it is trying to offer step-up performance versus those brands. So, yes it costs more but it's for the dealers and consumers who are not looking for "cheap". The current generation of NuVision sets definitely perform better than the big name brand sets.
The 65" Sharp LCD is selling at big name retailers for $9999 with an MSRP much higher. So it appears the NuVision is NOT double the price as noted in a previous post, but it probably will be more expensive. I'd assume it will actually sell for less than the $12k MSRP however.
"probably half the price" wasn't by any means a direct quote from anyone, nor did I say that's what it was. I was merely going by Sharp's most recent introduction of flat panel LCD TV's where the 52" was $3799 and the price tag of the 65" was unknown. I estimated at least a $1500 premium for that 13" increase. Even the MSRP jumps to $6000, that's still half the NuVision's entrance fee.
http://www.engadget.com/2007/08/15/sharp-releases-smaller-bigger-lcds/
Fair enough... Even in the NuVision Lucidium line the price difference between the 65-inch and 52-inch is huge. $12,000 versus $4,300 (almost triple). It appears that NuVision will be 10%-20% more expensive versus Sharp, Samsung and standard Sony at any given size. If the performance is there, I'd be willing to pay the difference.
NuVision makes some great sets. We have one of the current models in our office and I can say they have a very nice picture. I'm very excited to see the new line. I've considered, on more than one occassion, to get one of their sets (@ 720p) for my home theater over other sets that are 1080p.
So would it be accurate to say that the only thing being offered here that beats the less expensive, better looking and more technically advanced new Pioneer plasmas is the possibly more diffuse reflectivity associated with plastic screens?
"So would it be accurate to say that the only thing being offered here that beats the less expensive, better looking and more technically advanced new Pioneer plasmas is the possibly more diffuse reflectivity associated with plastic screens?"
I haven't seen any 1080p plasmas that are less expensive than this, from any company.
So, the answer to your question is 'no'.
The 60 inch Pioneer's MSRP is $6500, and that will destroy any LCD one might care to show off. You seem to be thinking about the plasma prices of yesteryear. If the above NuVision prices are anything to go by, it seems that manufacturers feel that the acronym "LCD" justifies a jaw-droppingly sharp curve in the size/price graph.
Do you mean the PDP-607HX? The '1080p' plasma that Pioneer announced that accepts 1080p signals but only displays them on a 1365 X 768 screen?
Sure, that one is about 6 grand. But its definately not a 1080p picture.