Sony teases us with Drive

Sony sure loves to tease, and while the Rolly campaign finally resulted in an actual product, we're still scratchin' our noggins on this one. There's not a lot to go on when looking at the teaser page for the simply-titled Drive, and aside from that delightfully green bow and a seductive "Coming soon" phrase, all we can make out is something akin to a scaled-down treadmill with a turgid windscreen. Okay, so maybe it's just an all-in-one PC of some sort (we can almost imagine a floating LCD behind that ribbon), but we'll leave the real guessing to you.

[Thanks, Cheek]

[Tom @ Sep 28th 2007 10:45PM]

Ooo I know, it's Sony's answer to the Xbox 360!

[souravgh @ Sep 29th 2007 4:45AM]

what do u think the playstation was?

[Serengeti @ Sep 29th 2007 10:31AM]

"what do u think the playstation was?"

Not?

[whytheam @ Sep 29th 2007 12:00AM]

It's a giant ribbon holder.

[T1 @ Sep 29th 2007 1:15AM]

It's an environment-friendly laser-powered cigarette lighter.

[keithwwalker @ Sep 29th 2007 1:33AM]

It looks to me that the vertical part of the ribbon is concealing an ultra flat screen device.

[Jay @ Sep 29th 2007 2:03AM]

Hopefully Sony will follow the fine example set by Apple and introduce a device completely free of any DRM which can be used with any store on the net, can be set up and operated in any way the person who has spent several hundred bucks on it chooses, and doesn't go obsolete within a year.

Oh, hang on a minute....

[/sarcasm]

[EbookLover @ Sep 29th 2007 2:57AM]

Based on Japanese engadget site, from meta data of that "coming soon" web page, it is related to

OLED Bravia.





Photo:
http://japanese.engadget.com/2007/01/09/sony-27-oled-fullhd/

from
http://japanese.engadget.com/2007/09/28/sopny-el-bravia/


---

[Ted @ Sep 29th 2007 4:39AM]

Sony has invented the 'Better Mousetrap'
with bluetooth-wireless capabilities, 16gb flash hard drive, Organic led status bar, cheese odor replication (sorry no slicing) and best of all a taxedermy station so the little critters can become your kids newest friends or implanted with a laser to become an actual mouse computer mouse. The future is now.

[jasonpctech @ Sep 29th 2007 6:50AM]

Easy, Its a HUD system for your car.
Its about time we get to use our car windshields screen real estate. just imagine, backup cam, video from your PSP200, scangauge (TM) display and of course we can finally tel on coming drivers about the cop around the next bend in the road. (Hmm, if thats not what it is I want credit for inventing it first.)

[Edmund @ Sep 29th 2007 12:10PM]

its a oled tv

[Matthew @ Sep 29th 2007 5:52PM]

Its a gooseneck all in one- like he imac g4's, only uglier

[chris weis @ Sep 29th 2007 6:16PM]

its a rootkit machine

[nonsense @ Sep 29th 2007 9:59PM]

nifty

[Solomon @ Sep 30th 2007 11:01PM]

You are all sadly mistaken. They are reincarnating dear old Aibo!

[Steve @ Oct 1st 2007 9:20AM]

There's a 3d view of it on the site, and there is a big screen behind the ribbon.

[Bizarroterl @ Oct 1st 2007 10:36AM]

It's a dual format HDDVD/BluRay deck!


Ummm, well, maybe not.

[Bleuiko @ Oct 1st 2007 4:24PM]

Did anyone actually clicked into the Sony website? The ribbon gets lifted as soon as you enter the site. It is indeed a thin screen.

I can't read japanese but I think there might be new info on that site.