Pentax sure does seem to like trotting its digital cameras out in pairs, and it's done just that again today, with the company now introducing its new Optio A40 and Optio V10 models. On the higher-end of the lot, the Optio A40 (pictured above) boasts a mighty 12 megapixels, along with a 3x optical zoom, a 2.5-inch LCD, a range of shake-reducing measures, and face-recognition, among other features. The V10, on the other hand, scales things back to just 8 megapixels, with a slightly larger 3-inch LCD, and that same 3x optical zoom in an even slimmer 19 mm thick body (check it out after the break). Look for the A40 to roll out first sometime this month for $300, with the V10 set to follow in November for $250. If that's all a little too low end for you, you can also look forward to Pentax's just-announced DA 18-250mm F3.5-6.3ED AL [IF] high-performance zoom lens, which is designed specifically for its DSLR cameras, and boasts an approximate zoom ratio of 14x, among other top end specs. Look for it to land later this month for just under $500.