Paramount couldn't wait for the Nielsen numbers to announce that Transformers has become the best selling day one and week one HD title on Blu-ray or HD DVD. Blu-ray or HD DVD is important, because it appears even its 190,000 HD DVDs sold in the first week is still behind 300's week one mark of 250k combined. Still, over 100,000 of those sold on the first day and definitely make this the biggest exclusive release since Sony's Casino Royale broke the 100k copies shipped barrier back in March. Two things appear to be confirmed, that the lack of lossless audio wasn't that big of a deal to many buyers, and that HD sales are still miniscule when compared to the 8.3 million Transformer DVDs that sold in the first week.

[Thanks, domerdel]

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Transformers HD DVD sets new high definition sales records