With your average non-connected GPS unit costing hundreds, we can easily get behind the idea of an ad-subsidized navigation hardware company that hooks its users up with heavily discounted (and possibly eventually free) GPS devices own or borrow (like, say, from a rental car agency). And that seems to be the angle adNav is after with their new supposedly forthcoming Boomerang GPS device, intended to be a cheap alternative to the other guys, even incorporating some less frequently used features in the GPS world, like WiFi and cellular data to browse the web or collect data (read: ads), and other connected travel utilities (translation, weather, flight tracking, etc.). Will adNav actually begin trials in San Francisco next month, as claimed? We'll let you know.
GPS,
posted Oct 24th 2007 5:04AM
Wasn't the Gizmondo the same sort of thing, lower cost because ads were shown?
That failed...but then again there was something dodgy going on with the company owners i think
I have no real use for a GPS so they seem a bit pricey to me but if this is less than $50 you can sign me up.
Dear God, please tell me someone knows how to spell check 'conceirge'.
This could make road trips fun and interesting:
Please turn left at .... Have you heard the new news from GOMOBI!!!....
Please turn back at .... GLOMOBI has all the greatest line to shoot out your ass...