Pure Digital intros Highway in-car DAB radio

Pure Digital is probably already bringing that DAB goodness to your dwelling, but we know how bad the withdrawals can be once you head out to the car. No worries, though, as the firm is cranking out "the world's first in-car DAB digital radio that doesn't require complicated installation," which is a fancy way of explaining that this unit relies on FM transmission to get DAB signals into your vehicle's stereo. As expected, the Highway gets its juice from a cigarette lighter adapter, and users simply affix a small DAB antenna on their windshield, find an open FM slot and tune their in-dash radio to match the station. Furthermore, the unit can even be used on-the-go, as it includes a built-in headphone jack and can go for six hours on a pair of AA cells. It even sports an auxiliary input along with Pure's ReVu technology to pause / rewind live content, and if any new features crop up in the future, owners can update their device via USB. Thrill someone you love (yeah, that can be you) this holiday season when it lands for £69.99 ($146).

[Via Gadgeteer]

[pikkoz @ Nov 3rd 2007 8:23AM]

What's the point to listen a Digital Audio broadcasting (DAB) radio via poor quality , low power fm transmitter? Seriously, find me a clear open fm channel in a city.
Better to use the line-out if you have a stereo with a line-in on the faceplate.

[spam_from_engadget @ Nov 3rd 2007 8:42AM]

Great! A gadget that lets you use your radio to listen to the radio! Coming next: a gadget that lets you use your phone to make telephone calls! Patent pending: watch TV shows using your television!

[Mile @ Nov 3rd 2007 9:01AM]

Sign me up!

[billy bob thorton @ Nov 3rd 2007 1:00PM]

I am so sick of LPFM and in car transmitters. It's bad enough that I can't listen to the news on 88.1 since everyone uses that to broadcast their crappy music, but now people are broadcasting onto real stations like 99.7 for example. In atlanta, that is the most powererful and influential station. But just 30 miles from the transmitter there are idiots broadcasting onto it. products like this just encurage people to continue to be stupid. Digital radios go for $130. There's no excuse.

[Mike Krause @ Nov 3rd 2007 8:20PM]

This doesn't make sense. There are some FM transmitters that actually transmit the signal electrically to the car's antenna that are probably the best option for FM transmission, but this still requires you to remove your radio, and once it goes through your FM radio, you take the HD out of HD Radio.

[Bill @ Nov 5th 2007 12:45PM]

Neet and all, but DAB isn't used in the US...

--Bill