Sweet, delicious swag: Sony sends PS3 birthday cakes to the press

Usually we're accustomed to turning over -- not receiving -- birthday cakes for others' super-special day, but Sony's PR team shipped out an unknown number of butter-cream frosting PS3 birthday cakes (with what appears to be an edible t-shirt iron-on) to press today. Well, your stunt worked Sony -- you got a post on Engadget, and again, happy friggin birthday. Now, who wants to come over to Engadget HQ for some cake and warm milk?

Sweet, delicious swag: Sony sends PS3 birthday cakes to the press

[(Unverified) Posted Nov 16th 2007 4:26PM]

Aww I want my piece of that cake. Wait I did get one of the last 60GB's, so I'm good!!

[(Unverified) Posted Nov 16th 2007 4:17PM]

Please! Cake is SOOO last gen!

[(Unverified) Posted Nov 16th 2007 4:43PM]

Pie is the new cake.

[(Unverified) Posted Nov 16th 2007 5:49PM]

Pie doesn't happen until Sony says so.

[(Unverified) Posted Nov 16th 2007 5:53PM]

erbeste @ Nov 16th 2007 4:17PM

Please! Cake is SOOO last gen!
------
yes, but aren't we celebrating the birthday of the first VCR?

Oh wait a minute...

[(Unverified) Posted Nov 16th 2007 7:03PM]

That cake is too dusty to eat.

[(Unverified) Posted Nov 17th 2007 1:14AM]

pie is not compatible with sony's new butter-cream frosting platform. the only available media is cake.

[(Unverified) Posted Nov 19th 2007 10:10AM]

last gen?
who cares?
I wanna eat the disc drive

[(Unverified) Posted Nov 16th 2007 4:17PM]

Meh.

Lacks George Foreman.

[ThePaul Posted Nov 16th 2007 11:42PM]

The cake is a lie.

[(Unverified) Posted Nov 17th 2007 12:28AM]

The image is printed on an using food colours on rice paper (paper made from rice).

[(Unverified) Posted Dec 10th 2007 12:08AM]

As opposed to rice paper made from corn?

[(Unverified) Posted Nov 16th 2007 4:18PM]

Warm milk? wtf

[(Unverified) Posted Nov 16th 2007 5:12PM]

It's a special kind of warm milk.

[(Unverified) Posted Nov 16th 2007 11:24PM]

Yeah, it's known as the ***PS3 h8s 360 milk***

[(Unverified) Posted Nov 16th 2007 4:21PM]

I think free copies of uncharted would have been sweet!

[(Unverified) Posted Nov 16th 2007 4:21PM]

i will mail you money if you post a picture of you guys eating the cake wile you play wii sports.

[(Unverified) Posted Nov 16th 2007 5:01PM]

Funniest thing I heard all day.

[(Unverified) Posted Nov 16th 2007 6:01PM]

"I will mail you money" = Best comment lead to date.

[(Unverified) Posted Nov 16th 2007 7:45PM]

I propose that "I will mail you money..." should be the new web 2.0 catchphrase.

[(Unverified) Posted Nov 16th 2007 4:21PM]

the cake is a lie!!

[(Unverified) Posted Nov 16th 2007 4:46PM]

kudos, I was just about to post a portal joke as well

[(Unverified) Posted Nov 16th 2007 4:21PM]

BUtter Cream frosting ....hmmm ...hmmm .....ok ...am coming over

[(Unverified) Posted Nov 16th 2007 4:23PM]

SCEA ???? Whooz that

[(Unverified) Posted Nov 16th 2007 5:19PM]

Sony Computer Entertainment of America

[(Unverified) Posted Nov 16th 2007 8:52PM]

Whooz? Wow you are so hip.

[(Unverified) Posted Nov 16th 2007 4:24PM]

any specks on the cake? and is the cake in blu-ray or hd dvd format?

[(Unverified) Posted Nov 16th 2007 4:35PM]

Corruption

[(Unverified) Posted Nov 16th 2007 4:26PM]

Ok until I saw this post I was a die-hard xbox 360 fanboi with no intention of ever buying a ps3.

After seeing this, my stone cold heart has melted and I have decided that as soon as I get the money, I'll take the plunge and buy a ps3.

[(Unverified) Posted Nov 16th 2007 7:06PM]

Me too.. the idea of running linux on a superfast console was tempting me also..

[(Unverified) Posted Nov 16th 2007 9:20PM]

rofl hilarious :D friggin hilarious :D

[(Unverified) Posted Nov 16th 2007 6:01PM]

Happy Birthday Ferrari....Now where's our present?

[(Unverified) Posted Nov 16th 2007 4:26PM]

It should also be a sad reminder that the original 60 GB with emotion engine and the 20 GB died a young death. They are survived by two cousins, one who ate a little too much GB pie and the other that got what was left. The 80 GB also decided to yank out backwards compatibility and a few usb ports just for kicks from the smaller and defenseless 40 GB.

[Richard Posted Nov 16th 2007 4:28PM]

They should have made a cake in the shape of a PS3 (coated in dark chocolate!) instead of this shitty inkjet cake.

[(Unverified) Posted Nov 16th 2007 4:28PM]

This cake is so delicious and moist!

[(Unverified) Posted Nov 16th 2007 4:28PM]

I wonder if Engadget got one

[Padilla7921 Posted Nov 16th 2007 4:39PM]

did you not read the post?

[(Unverified) Posted Nov 16th 2007 4:51PM]

Maybe I shouldn't smoke and post... I meant Gizmodo. oops

[(Unverified) Posted Nov 16th 2007 7:55PM]

yep @gizmodo
link

[(Unverified) Posted Nov 16th 2007 7:57PM]

apparently when i'm stupid and use html engadget is smart. real link:
http://gizmodo.com/gadgets/sony/ps3s-birthday-party-gets-cake-but-no-games-323874.php?autoplay=true

[Wolfticket Posted Nov 16th 2007 4:35PM]

Shouldn't you be sending them cake?

[(Unverified) Posted Nov 16th 2007 4:36PM]

they probably counted this PS3 in their Blueray numbers as well...

[(Unverified) Posted Nov 16th 2007 5:11PM]

Funniest post yet!

[(Unverified) Posted Nov 16th 2007 9:19PM]

gawd these comments are hilarious! good to get a good laugh @ engadget compared to the typical HATE-EVERYTHING-RELEASED tone ppl reply with

[Padilla7921 Posted Nov 16th 2007 4:37PM]

only Sony would have to send cake to remind the press about a product's birthday.

and regarding presents: Nintendo wins. Sending a copy of Brain Age to President Bush, priceless.

[monkeyontherun4 Posted Nov 16th 2007 5:04PM]

o please tell me this is real.. PLEASE i will enjoy the rest of my day if it is

[Padilla7921 Posted Nov 16th 2007 5:53PM]

I kid you not:

http://www.engadget.com/2006/07/06/nintendo-gifts-birthday-boy-bush-with-ds-lite-brain-age/

they also sent a copy to David Letterman, but that doesn't matter, because his writers do all the important work for him

[(Unverified) Posted Nov 16th 2007 4:41PM]

the cake is a lie.

[holycow Posted Nov 16th 2007 4:39PM]

why isnt it PS3 shaped ? :(

[(Unverified) Posted Nov 16th 2007 4:42PM]

Let them eat cake.

[Wolfticket Posted Nov 16th 2007 4:45PM]

Damn you :)

[Wolfticket Posted Nov 16th 2007 4:45PM]

Advisor: "the people are so poor after buying PS3s that they cannot afford bread"

Sony: "let them eat cake"

[(Unverified) Posted Nov 16th 2007 5:11PM]

Haha, that's awesome.

And that cake looks so crappy.
Gotta hand it to Sony though for trying to push their product by means of food.

Cake=PS3?

No connection at all.

[(Unverified) Posted Nov 16th 2007 11:44PM]

@Brad

The connection is clear.

Cake = Blu-ray
Pie = HD-DVD

Everyone knows you can't send pie in the mail. Only cake.

[(Unverified) Posted Nov 16th 2007 4:47PM]

Better eat it quick before it starts to collect un-holy amounts of dust.

[(Unverified) Posted Nov 16th 2007 4:49PM]

I always cry at birthdays....but without an emotion engine out I don't think I can

[(Unverified) Posted Nov 16th 2007 4:57PM]

I think eating that cake would be one of the rare times that I would touch anything related to a ps3.

[(Unverified) Posted Nov 16th 2007 5:26PM]

C'mon Endgaget- I would have expected some sort of play on this like "Sony Playstation 3 Cake Unboxed- Mossberg gives two thumbs up to frosting."

[(Unverified) Posted Nov 16th 2007 5:04PM]

It's a trap!

[(Unverified) Posted Nov 16th 2007 5:05PM]

Yum!

Sadly for you Sony, sending cakes wont sell any more units.

[(Unverified) Posted Nov 16th 2007 5:14PM]

Rice pudding on the other hand.......

[(Unverified) Posted Nov 16th 2007 5:34PM]

I don't know, I'd buy a PS3 if the cake came with it....

[(Unverified) Posted Dec 13th 2007 6:19AM]

So what does failure taste like?

[Ellianth Posted Nov 16th 2007 5:50PM]

rotflmao!

[(Unverified) Posted Nov 16th 2007 5:59PM]

heart surgery :)

[(Unverified) Posted Nov 16th 2007 7:07PM]

Thanks for reminding me that I've had my PS3 for a year. I just relaized that I've only played 3 games on in (demos don't count) and 1 of those came out this month and 1 is a PS2 game.

[kastonie Posted Nov 16th 2007 5:23PM]

im loving the close up of the texture of the picture on the cake....

but will it blend?

[(Unverified) Posted Nov 16th 2007 5:25PM]

hahaha i had a good laugh at some of the comments. Thanks guys, keep em coming.

[(Unverified) Posted Nov 16th 2007 5:35PM]

This cake is better: http://farm2.static.flickr.com/1426/1102680061_935dd7bbb0.jpg

No irn on included xD.

[(Unverified) Posted Nov 19th 2007 10:16AM]

The cake is a lie!
The cake is a lie!
The cake is a lie!

ok... no more Portal for me.

[(Unverified) Posted Nov 16th 2007 5:51PM]

People are already posting it on Craigslist hoping to exchange it for a Wii cake.

[(Unverified) Posted Nov 16th 2007 6:17PM]

will it cure cancer?

[Jared Posted Nov 16th 2007 6:51PM]

They'll do anything to get more press, and you fell for it!!

[(Unverified) Posted Nov 16th 2007 7:39PM]

Engadget found the delicious cake!

[(Unverified) Posted Nov 16th 2007 7:44PM]

I propose that "I will mail you money..." should be the new web 2.0 catchphrase.

[(Unverified) Posted Nov 16th 2007 7:53PM]

Is it okay if I take a bite of my one year old child, 60gb PS3?

BTW does the cake sport firmware 2.0?

[(Unverified) Posted Nov 16th 2007 8:09PM]

mmmmmm... taste like pants

[Riley Posted Nov 17th 2007 12:55AM]

was it baked using a PS3?

[Garst Posted Nov 17th 2007 1:02AM]

DON'T EAT ANY OF IT!!! Rumor coming from Microsoft and Nintendo that staff became violently ill after eating a piece of their cakes.

[artr Posted Nov 17th 2007 8:38AM]

I

[artr Posted Nov 17th 2007 8:41AM]

I love PS3 like a fat kid loves cake.

[(Unverified) Posted Nov 17th 2007 8:44AM]

Guess it's the only way they could get some publicity to mark their first birthday.
Bribing you guys with free cake.
Was it delicious and moist?

[(Unverified) Posted Nov 17th 2007 10:05AM]

Did the cake come with eating utensils, are have they been delayed?

[(Unverified) Posted Nov 17th 2007 10:06AM]

THE CAKE IS A LIE

[(Unverified) Posted Nov 19th 2007 1:22AM]

That's the most uninspiring cake I have ever seen: clearly a heterosexual-male adventure... Damn...