Considering that (practically) every other mega-corp
on the planet
is doing something related to environmental conservatism, Toshiba is making sure it's not left behind. Consequently, the outfit has crafted the Carbon Zero Scheme, which allows customers (or philanthropists) to donate £1.18 ($2.43) in exchange for Toshiba "offsetting the lifetime carbon footprint of one's laptop." Interestingly, you don't actually have to purchase a new machine in order to participate, so you can still squash the guilt you're currently feeling as you gaze at the LCD of your five-month old, non-offset lappie. For each donation, the company will plant trees in a dedicated area in Cumbria, and you can supposedly rest easy knowing that you've done a small part to look after Mother Earth.