Retail stores potentially have a lot of value, if they were smart enough to exploit it. Many modern consumer electronics gadgets are plenty complicated with a user interface and lots of features. You cannot get a feel for that kind of complexity by looking at screenshots and 'user reviews' where most reviewers just say 'I took it home and it works great! This product is A+++'.
A very good idea would be to convert retail stores into museums of sorts. You will have to pay a small price to enter, but you can try out various new gadgets before you buy them. Then, if you want to buy it, you can either order it in the store for home delivery, or you can buy a unit on the spot, but at a premium. No need to keep large warehouses for continued stocks, and you build a great brand name by being consumer friendly!
Getting back to topic, I also think that CompUSA was a good chain of stores - much better than Best Buy or Circuit City. Too bad upper management has become synonymous with high level mismanagement these days.
Reader Comments (Page 1 of 1)
hooeezit @ Jan 7th 2008 2:48AM
Retail stores potentially have a lot of value, if they were smart enough to exploit it. Many modern consumer electronics gadgets are plenty complicated with a user interface and lots of features. You cannot get a feel for that kind of complexity by looking at screenshots and 'user reviews' where most reviewers just say 'I took it home and it works great! This product is A+++'.
A very good idea would be to convert retail stores into museums of sorts. You will have to pay a small price to enter, but you can try out various new gadgets before you buy them. Then, if you want to buy it, you can either order it in the store for home delivery, or you can buy a unit on the spot, but at a premium. No need to keep large warehouses for continued stocks, and you build a great brand name by being consumer friendly!
Getting back to topic, I also think that CompUSA was a good chain of stores - much better than Best Buy or Circuit City. Too bad upper management has become synonymous with high level mismanagement these days.