Apple's really lost sight of what their consumers want. Looking back, they've always created products that met the demand of their users, but added that extra little Apple touch (hah). Recently, Jobs has failed at this. The release of the iphone marks the begine of this decline. It was innovative, but did not exactly reach out to the average consumer, with its high price tag.
Then came the MB Air, which, as I see it, is 99.99% novelty. Its like a business model, targeting Apple's regular consumer, for whom it neither meets their needs or is affordable.
Wake Up Jobs! we realize that apple has the ability to make unexpected new product, but try to make things that we actually might buy. And if an extra 1/8 inch cuts the cost in half, its worth it, despite your affinity to all things thin.
“An engineer explained to us that hundreds of ear impressions were gathered in the name of research, and while each one obviously boasted its own unique shape and size, one single characteristic remained uniform across the board: the entrance into the ear canal is not a perfect circle, it's an oval.”
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Apple's really lost sight of what their consumers want. Looking back, they've always created products that met the demand of their users, but added that extra little Apple touch (hah). Recently, Jobs has failed at this. The release of the iphone marks the begine of this decline. It was innovative, but did not exactly reach out to the average consumer, with its high price tag.
Then came the MB Air, which, as I see it, is 99.99% novelty. Its like a business model, targeting Apple's regular consumer, for whom it neither meets their needs or is affordable.
Wake Up Jobs! we realize that apple has the ability to make unexpected new product, but try to make things that we actually might buy. And if an extra 1/8 inch cuts the cost in half, its worth it, despite your affinity to all things thin.