Niveus pledges allegiance to Blu-ray, bids adieu to HD DVD

Not like it's any huge surprise or anything -- after all, the HD DVD deathwatch is already in full effect -- but Niveus has just informed us that due to "customer demand and format war influences," it will be adding support for Blu-ray and "ceasing production of HD DVD-based servers." According to CEO Tim Cutting, "incorporating Blu-ray into its offerings has always been part of the plan, but the demand from its customers, market trends, and recent announcements expedited its decision to come to market with Blu-ray support sooner rather than later." Adding more salt to the wound, he continued by saying that "while it has stood behind HD DVD as a viable high-definition platform, company engineers have been running Blu-ray in its testing facilities and are very impressed with the performance and integration with its servers." Another one bites the proverbial dust, eh?

[Rainier @ Feb 15th 2008 5:24PM]

Oh noes!!!

[phanbouy @ Feb 15th 2008 5:28PM]

follow your noes. it always noes.

[chrisapollo @ Feb 15th 2008 5:40PM]

what's a Niveus?

[Rainier @ Feb 15th 2008 5:43PM]

Snow white in color, hence the snowflake logo, we, err, they use.

[pbase @ Feb 15th 2008 5:33PM]

It's so sad to watch a format pass.
Sad little HD DVD's shuffling off into the sunset…
Vaya con dios, my optical amigos…

[Tiptup300 @ Feb 16th 2008 1:41AM]

...final nail in the coffin?

[madgamer @ Feb 15th 2008 5:33PM]

If it's just a HTPC/media server, then why not throw a combo drive in there? They are under 300$ and you know this thing costs a lot just looking at it. Then you magically have support for any of those HD-DVD only movies that their customers may have bought before the downfall.

[John @ Feb 15th 2008 5:43PM]

Pretty much the same reason why I don't want a floppy drive in my laptop.

[madgamer @ Feb 15th 2008 5:59PM]

When was the last time you bought something on floppy disks? It's not the same at all, as it takes up no extra space either.

[pbase @ Feb 15th 2008 6:13PM]

Blu-Ray=Obama
HD DVD=Hillary

Well, someone had to say it.

[Paul @ Feb 15th 2008 8:35PM]

I'd say

Blu Ray = Obama
HD DVD = Ron Paul

[duffman @ Feb 15th 2008 6:15PM]

This seems barely relevant, hardly anyone anywhere has even heard of Niveus.

[Arkweld @ Feb 15th 2008 6:52PM]

they make hand cream don't they?

[torqueo @ Feb 15th 2008 8:05PM]

But now we've heard of 'em! They must be happy - free advertising.

[netfoodie @ Feb 15th 2008 8:53PM]

wow, this thing looks ALMOST EXACTLY like an Xbox with the top off!

[Susan @ Feb 15th 2008 11:55PM]

Oh, c'mon

these guys don't count

[Alex R @ Feb 18th 2008 10:08AM]

The guy who invented the HD DVD must be pretty darn pissed by now...