The Touch has always seemed like a device that deserves a whole rainbow to itself, but for whatever reason, its many colors have been hard to find in one place. Alltel's breaking out of the mold, though, becoming just the first carrier in the US to offer multiple Touch shades in its lineup by adding burgundy to the original gray. It runs $129.99 after rebate on contract -- the same price as gray, thankfully, so go ahead and throw away those worries about paying a color premium.

[Thanks, Matt S.]

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Alltel does the Touch in burgundy