Sony Ericsson video shows two new handset renderings
By Joshua Topolsky 
posted May 18th 2008 3:03PM
posted May 18th 2008 3:03PM
[Thanks, Dion]
Please note: If you're a current Engadget commenter, you do not need to re-register. Simply login and you will be prompted to select a username.
The video is apparently two years old (but has only recently been released to the public) - so I wouldn't count on seeing exactly these two devices anytime soon.
That make me vomit a little
Cursed Bulemia.
Wow.
That video, showed me NOTHING about the product, bar a few unimformative glances.
Unless off course the phone is a 3d colourful holgraphic room and sound filling projector when you dock it.
If it is, then I'll buy three.
everyone is getting their iphone competitor moods on. Looks like a total touchscreen phone
I say some sort of iPhone killer
Even comes with a rootkit pre-installed. Awesome! Thanks Sony!
i just wanna know what music was playin ..
Underworld - Jumbo
I don't get it, why is the chat app familiar?
Also lulz, touchscreen = iphone killer
Ah! I see it now, looks like iChat, I was thinking about mobile IM apps :P
Yeah, looks like it runs iChat.
Something the iPhone can't even do!!
I see one new phone with a sliding mechanism similar to the Nokia N95. Screen slides to reveal more functions.
Another pointless video from a huge company showing nothing but floating images of a "Minority Report" style of life, and actors who can't sync their body movements and heads to all that 3D stuff flying around, all to tell you that this handheld device plays music, communicates with others, and shares stuff all over the place, Yuppiii.
Am I the only who finds this video style very, VERY overused?
Why can't product ads and demonstrations be like the iPhone ads? emphasize on the product for the love of god! (I swear I don't own an iPhone, but these videos are going to make me shift very very soon)
Good, then why don't you?
Ever heard of a teaser?
Excuse me but I think the actors do the movement and stuff and then later animation is put in and it's the animators that should sync it, not the actors, the actors just have to pretend they see stuff in empty space according to a script.
At least that's how it's normally done AFAIK.
@James: ever heard of an overused teaser style? It becomes boring and dead.
@Wwhat: My problem is that the actors act like if they are looking at a camera rather than looking at an actual object, I know it is hard to act stuff like that but, these days people are doing it on YouTube way better than this video shows.
My main point in general is the overuse of this ad or teaser technique, enough with the Minority Report thingy.
Yeah maybe overuse to you. But commercial like this sell a products. Maybe you should try creating your own product and produced an uninspired commercial and see who will give an ass crap about your product.
Thank you James for the advice.
this emphasizes lifestyle in order to position Sony with those who identify themselves in this age bracket, with similar interests e.g. multimedia, friends and family, sharing, modernity, fun, etc.
It is a common approach, but it is not about a specific product model. Instead it is about the product category (portable multimedia communications). The idea is to position the brand first and foremost, so that target consumers (e.g. young adults with disposable incomes) will be inclined to Sony products in future.
Was that a SE ad or a Microsoft Touch wall?
There's an XMB kinda flavour to that video.
Video down =X
Must have had the page loaded and idle for too long. Working now. Commercial is useless for anything more than the screen shots already captured. That song sounds familiar. Mix of Tiesto or Van Dyke?
Clearly a Rip-Off clone of the "HiPHone"
They are all jealous of the "shake control"
So the long haired thing at the start and smiling at the woman was a man?
Not sure that sold anything. Orgy of colors and techno playing with a little bit phone in the mix. I guess that's marketing now...? Demo's with phone features are so underrated sigh......:(
Could they have picked a douchier looking kid?
yikes.
Be nice
or else...
I will tell...
'Douchier?' Is that French for French? Do I pronounce the 'r'?
Still using the word 'douche' in 2008 is the linguistic equivalent of tripping over your own shoelace - coulda been avoided if you were smarter.
The comments on gizmodo concerning that fey model-stalker are far more clever, and hence, funnier.
@ill trooper.
Sometimes a word is just perfectly appropriate. ...even if you've decided it's clumsy.
take another look at the kid in the video. I challenge you to imagine a creature "douchier" - i certainly cannot. ...though maybe our understanding of the language differs.
(PS: I'm not sure you should lecture me about the timeliness of a word when you still use "ill" as part of your moniker.)
they look like the same phone, but slid up slightly
The message of this ad is that if you buy one of these products, you will act like you had a lobotomy, but it won't matter because you will be dead and live in heaven (indicated by the "What Dreams My Come" environment.)
obviously it WILL turn you into an EMO :D
Ok, this is going to sound like a silly question, but does it still work as a
PHONE?
I love me some XMB.
how incredibly generic.
with this kind of new phone video blogging will be much exciting
Take that Apple!
iPhone is so yesterday! BTW, why is it any Upcoming touch screen phone should be labeled "iPhone killer" ? Touch screen was available way before iPhone, and from SE as well. Can it be just 'new SE phone', with no comparisons?
Cool to be true...
Details for the product:
Name : NA
OS : UIQ [Next generation]
Processor: 1 GHZ+
Technology: 3.5G+, AGPS+, UMTS+, HSDPA+
New Technologies:
Fluid UI: move any icons anywhere, arrange to your convenience etc
Microprojecter: 2 meter distance viewing
Video messaging: streaming, clips, sharing
Virtualization: only via bluetooth googles or sensor fitted conf room.
Virtualization not available in outdoors
product under theory...
Not yet recognized by FCC
project report expected not before 2012.
"Name : NA"
I'd prefer iSomething :)
"OS : UIQ [Next generation]"
Available now
"Processor: 1 GHZ+"
Intel Atom - 1.2 gHz - available now.
"Technology: 3.5G+, AGPS+, UMTS+, HSDPA+"
Remove "+" - available now.
"New Technologies:
Fluid UI: move any icons anywhere, arrange to your convenience etc"
Just how "new" is that? Available now in Samsung(?) product.
"Microprojecter: 2 meter distance viewing"
2 meter distance? What for? Micro projectors will be available this year, some products have them already.
"Video messaging: streaming, clips, sharing"
Available now, limited by current data transfer speed and applications used.
"Virtualization: only via bluetooth googles or sensor fitted conf room.
Virtualization not available in outdoors"
Give me a reason for that... Privacy/paranoia rules?
"product under theory...
Not yet recognized by FCC
project report expected not before 2012."
Why wait till 2012?! Get some funds, software and hardware engineers and you can make it this year!
No way the guy in the clip is straight!!
I think a good image advertising.
However, the image of Touch is not exceeded.
An advertising man is making cannot a wipe of the image of Touch.
To think so.