iriver's KKClay Mplayer ads make even the toughest toddlers cry

Is it us or does iriver's new Mplayer advertising campaign send the wrong message? "Find Pluto and you have found my murderer!" Ceremonial aftermath pictured after the break.

Warning: The KKClay will get you too.

[paakofi @ May 23rd 2008 7:38AM]

Is says the KKClay will get you

[Thomas Ricker @ May 23rd 2008 7:46AM]

thanks, post updated with that little gem.

Thomas

[Flashpoint @ May 23rd 2008 7:59AM]

the head of Mickey Mouse

[OneLove @ May 23rd 2008 11:21AM]

The white clay oppressing the dark clay.

[Fraggle.Rock @ May 23rd 2008 7:48AM]

Those little figurines are just creepy :-|

[CrackedButter @ May 23rd 2008 7:49AM]

Morph lives though!

http://www.toonhound.com/morph.htm

[Abbadoncultist @ May 23rd 2008 8:00AM]

wonder how much roaylties they had to pay to use morph or are we going to see another copyright infringment!

[Richy @ May 23rd 2008 1:10PM]

And his arch-nemesis: Chas.

Brilliant.

[Dale @ May 24th 2008 10:12AM]

Thank god another Brit saw this. The second I opened this post I thought: "What happened to Morph's face?!"

[JS @ May 23rd 2008 7:58AM]

Cry me an iriver?

[Sam @ May 23rd 2008 8:35AM]

Ring around the mickey mouse? O K. Disturbing.

[Rob Bourne @ May 23rd 2008 8:44AM]

Is this for real?

KKClay sounds very similar to KKK and all (but one) of the figurines are white...

[Rob Bourne @ May 23rd 2008 8:45AM]

doh, ignore me, KKClay is your name for them, right?

I'm tired.

[cryptocarnivore @ May 23rd 2008 8:53AM]

Ah the joys of stock photography:

http://www.istockphoto.com/file_closeup.php?id=3537496

[Technex @ May 23rd 2008 9:20AM]

Good find.

[lcchoops @ May 23rd 2008 9:43AM]

That is so ........ wierd?

[NG @ May 23rd 2008 9:46AM]

i saw a grown man hanging this thing on his neck once... not working..

[Fragmit @ May 23rd 2008 9:50AM]

FLAAVAAAA FLAAAAAAAAAAAAAAAAAAAAAAV


...i'm sorry

[94 taurus owner @ May 23rd 2008 8:30PM]

*LOL*

[max @ May 23rd 2008 9:51AM]

i really hate when people throw out that everything is racism, but really, they name a product called KKClay that when pronounced is probably as close to KKK as humanly possible, and then add a picture with 5 white figures (one that looks to be cracking its nuckles) and one brownish figure. Who the f*** thought up this marketing campaign?

[Fragmit @ May 23rd 2008 9:58AM]

I guess it's a good thing then that the product is called MPlayer and not KKClay? I think engadget was using "KKClay" as a joke.

[superfresh @ May 23rd 2008 9:58AM]

I don't even know where to begin addressing your comment. I can only pray that you're a troll.

[nguyen21 @ May 23rd 2008 10:19AM]

Apparently the cingular guy joined a gang after the switch to AT&T

[Dspeed @ May 23rd 2008 10:38AM]

The figure second from the right in the top picture is totally grabbing some ass.

[Xepol @ May 23rd 2008 10:57AM]

glad I am not the only one who noticed that.

Since it also has its arm around the figure to its left, doesn't that make the clay figure 2nd from the right the real player here?

[electronicat @ May 23rd 2008 6:20PM]

He's just "clay for pay."

[Jamie @ May 23rd 2008 11:33AM]

First, they gave us 'The Grudge' and I'm sure the japanese are behind this design as well.

Good job, Japan! You have succeeded in creeping out us Americans again.

Meowwwwwwwwwwww.

[escjtech @ May 23rd 2008 12:18PM]

This is crazy, did they have a $20 budget for this campaign?

[weakdayrock @ May 23rd 2008 12:28PM]

I love when a fairly large company's advertising firm ( or in-house designers ) use a $5 stock photo for their ad campaign: http://www.istockphoto.com/file_closeup/who/people_specific_attributes/age_groups/3537496_team.php?id=3537496

[WD40 @ May 23rd 2008 12:49PM]

nah, they were creative enough to change the color of the guy that's not part of the KKClay

[ZeroCorpse @ May 23rd 2008 12:46PM]

Countdown to Disney suing them for using the easily-recognized famous mouse's head-shape they use on all their own electronics. . .

[J-2 @ May 24th 2008 12:28AM]

Actually, I think this was designed to resemble the famed Mickey Mouse ears. When you click through, you see the Disney logo on the Mplayers in the ads. You can actually see it on the pictures in the Engadget post as well, but the click-through versions are larger, and thus, the logo is more apparent.

Wait, I just got it: Mplayer = Mickey(mouse)Player
or some strange variation thereof. It's official: these people are loopy...

[paakofi @ May 23rd 2008 1:04PM]

what have i done?! some people now think the thing is actually called KKClay

[crow610 @ May 23rd 2008 1:14PM]

OHHHHNOOOOOO

HE'S GONNA BE MEAN TO MEEEEEE!

[marco polo @ May 23rd 2008 1:22PM]

Uhhh... United Colors of Benetton anyone? Who's working at this company, 15 year olds?

[Bruce @ May 23rd 2008 2:48PM]

Exactly what I thought. Something like this:

http://www.cas.buffalo.edu/classes/dms/berna/mrd/media/images/Benetton4.jpg

[Ray @ May 23rd 2008 2:29PM]

do they think this shit is funny? fuckin white people

[Californian @ May 23rd 2008 3:26PM]

Oh I thought it was actually called the KKClay too. haha I'm stupid.

[Jeremy W @ May 24th 2008 1:18AM]

I did too, it's a really poorly-worded title.

[Matthew C @ May 24th 2008 1:20AM]

I'm confused ... uh what is the KKClay ... and why does that thing look like a Mickey mouse ... and who do they expect to buy it?

[Des @ May 25th 2008 6:17AM]

KKClay ?? WTF engadget?

It says the freaking united colours of MPLAYER.

Why even go there? Its not like the "non-white" character looks like he is in any danger or anything, or that the others have lynching ropes or anything.
Besides I hope in todays world toddlers wont know about the KKK

[whiskey @ May 25th 2008 9:33PM]

http://www.iriverfans.com/imgpic/0805/mplayerpaper/7.jpg

Happyness Good. Bliss puny?