Also, it's probably economies of scale. After the device is manufactured a certain number of times, the cost of R&D stops overshadowing the cost of producing the device. So when R&D money is all recouped, you'll be at whatever they choose above production cost.
Of course whatever they choose is influenced by competition and stuff like that.
“An engineer explained to us that hundreds of ear impressions were gathered in the name of research, and while each one obviously boasted its own unique shape and size, one single characteristic remained uniform across the board: the entrance into the ear canal is not a perfect circle, it's an oval.”
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Also, it's probably economies of scale. After the device is manufactured a certain number of times, the cost of R&D stops overshadowing the cost of producing the device. So when R&D money is all recouped, you'll be at whatever they choose above production cost.
Of course whatever they choose is influenced by competition and stuff like that.