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Hitachi promotional video highlights Tera Era, effects of hallucinogens

Darren Murph
07.23.08
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We're not too sure how the advertising director that green lit Hitachi's bizarro perpendicular recording video is still on staff, but sure enough, he / she has been cut loose again as evidenced by the latest spot. We knew the outfit was pushing this whole "Dawn of the Tera Era" slogan with the introduction of its Deskstar 7K1000.B, but this is just taking things entirely too far. Fair warning: the video hosted after the jump contains cartoon scenes that could easily be used by D.A.R.E. officials looking to keep kids from trying drugs, but somehow we get the impression its just a plug for having lots of (Hitachi-branded) storage space. Hmmph.

[Thanks, Frederick]

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