We understand the need to catch eyes these days, and while Rogers will certainly not be the first nor last to promote
a new piece of kit with an obscenely large
version of said kit
, this one just takes brobdingnagian marketing to a new plateau. The absolutely gigantic Rogers Bold launch kit includes a plethora of Bold flyers, informational pamphlets and all sorts of other goodies that'll be handed out to prospective buyers shortly. The real question is: who gets to take this thing home once the buzz dies down?