Been in a Target lately? According to VideoBusiness, since upping Blu-ray displays back in May, the retailer's upped BD facings again, from 90 to 150 titles. With several Blu-ray standalone players on sale -- including the store-exclusive Olevia box -- it looks like someone's feeling bullish about its potential. Reports also indicate some stores have installed a second Blu-ray demo area, with spokesman Joshua Thomas saying it is committed to creating a "fun, intuitive shopping environment", but we'd settle for a BOGO, or perhaps some more fully featured value-priced hardware before we officially add Target to the Friends of Blu list.