Hummer chose Modeabs
to help dilute its brand, but Land Rover's looking to inject a little more street cred into its unnecessary foray into the mobile world by hooking up with Sonim, purveyors of the badass XP series
. Hoping to "compliment the lifestyle of the outdoor adventurer," Sonim will offer the Land Rover S1 and S2 G4 models by the middle of 2009, with a third model following on later in the year. All told, the unlikely twosome hope to market the phone to carriers and directly to consumers in some 40 countries around the globe. The models feature Bluetooth, water resistance, and can be dropped from a height of 1.6 meters onto concrete -- which, let's be honest, is more abuse than that $70,000 Range Rover of yours is ever going to see, unless you count potholes in Hamptons tarmac.
[Via Phone Scoop