What is the point of this? What exactly are WalMart and Apple testing with this "pilot" program?
- They are only selling to WalMart employees. - Those employees are being selected in a raffle. - "Winning" the raffle gives said employes the privilage of paying the same for an iPhone as if they walked into their local ATT or Apple store.
So as a pilot program, this is stupid.
Better still though - what does Apple have to gain from this? The iPhone is readily available at any ATT store and any area where ATT has deployed 3G is silly with ATT or Apple retail outlets. WalMart makes sense if Apple/ATT are going after customers in more rural areas where ATT/Apple retailers don't exist... but is gaining access to that market worth sullying the iPhone brand with the notoriously low market WalMart brand?
I am sure Apple's blue chip marketing and branding experts thought long and hard about that question, but I would love to hear their logic.
"- "Winning" the raffle gives said employes the privilage of paying the same for an iPhone as if they walked into their local ATT or Apple store." WRONG! They save $2!
The trial is for the logistics of moving these small, expensive items to hundreds of stores across the country. This is basically a dry run, and I am positive it won't be hard to find five employees per store willing to pick these up, especially since they get a discount.
It's just the make sure all the systems are working so that when the real launch comes they won't have problems like, oh, say... Apple stores and AT&T stores.
All stores "must" sell all five phones??? What if they can't find five employees willing to buy one? Are they going to force people to buy one, or else?
I was wondering if I missed something and re-read it like three times.. Do they think their employees are all stupid as hell? I cannot believe they are taking the time to raffle off the "privilege" of buying an iPhone for regular price??? Did the idiot mangers think these are discounted?
Raffles are just a means of selection. They do not necessarily choose "winners" nor award prizes, boons or rights. They can be used to choose a person to receive something good, something bad, or something neither good nor bad.
If you read the letter, it does not at any point suggest that those selected by the raffle are lucky, are being given a right, are winners, or anything else positive. Go on, read it - it simply does not anywhere suggest that those selected by the raffle are winning anything.
That is being read into it by you lot, your Apple-hate makes you think, "oh, they said, 'raffle', so they must think the people selected are 'winners' !" but if you look at the letter without bias it is abundantly clear that Wal-Mart thinks the people selected are "the purchasers", not "winners".
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What is the point of this? What exactly are WalMart and Apple testing with this "pilot" program?
- They are only selling to WalMart employees.
- Those employees are being selected in a raffle.
- "Winning" the raffle gives said employes the privilage of paying the same for an iPhone as if they walked into their local ATT or Apple store.
So as a pilot program, this is stupid.
Better still though - what does Apple have to gain from this? The iPhone is readily available at any ATT store and any area where ATT has deployed 3G is silly with ATT or Apple retail outlets. WalMart makes sense if Apple/ATT are going after customers in more rural areas where ATT/Apple retailers don't exist... but is gaining access to that market worth sullying the iPhone brand with the notoriously low market WalMart brand?
I am sure Apple's blue chip marketing and branding experts thought long and hard about that question, but I would love to hear their logic.
Those rural markets probably don't have 3G coverage anyway
"- "Winning" the raffle gives said employes the privilage of paying the same for an iPhone as if they walked into their local ATT or Apple store."
WRONG! They save $2!
lol u jus got dicked!!!
i love how you get a WHOPPING... 2dollar discount (wtf?!?)
not even the yellow smiley face can make the apple smile big enough to drop prices....until the bill comes of course ;]
You save 2 dollars here, you go to the dollar store, you can buy something else! Be a man, do the right thing!
saving 2 dollars just like that is insulting. charging the normal price and including a 2 dollar gift card to the app store would be less insulting.
i would spite wallmart and buy it somewhere else anyway.
The trial is for the logistics of moving these small, expensive items to hundreds of stores across the country. This is basically a dry run, and I am positive it won't be hard to find five employees per store willing to pick these up, especially since they get a discount.
It's walmart so the customer will save $4 if they buy the multipacks. It's going to be located right next to the 3-pack of Timecop for $18.
It's just the make sure all the systems are working so that when the real launch comes they won't have problems like, oh, say... Apple stores and AT&T stores.
This is hilarious.
All stores "must" sell all five phones??? What if they can't find five employees willing to buy one? Are they going to force people to buy one, or else?
I was wondering if I missed something and re-read it like three times.. Do they think their employees are all stupid as hell? I cannot believe they are taking the time to raffle off the "privilege" of buying an iPhone for regular price??? Did the idiot mangers think these are discounted?
this could only help apple.,some people never go into att store,or best buy or have never seen apple store.,.,.
Raffles are just a means of selection. They do not necessarily choose "winners" nor award prizes, boons or rights. They can be used to choose a person to receive something good, something bad, or something neither good nor bad.
If you read the letter, it does not at any point suggest that those selected by the raffle are lucky, are being given a right, are winners, or anything else positive. Go on, read it - it simply does not anywhere suggest that those selected by the raffle are winning anything.
That is being read into it by you lot, your Apple-hate makes you think, "oh, they said, 'raffle', so they must think the people selected are 'winners' !" but if you look at the letter without bias it is abundantly clear that Wal-Mart thinks the people selected are "the purchasers", not "winners".