I agree, the writer of this article is either terribly biased or uninformed.
Those of us who are not biased have come to understand that Apple are more about marketing then substance when it comes to many issues such as the environment, security, and so on. They have all kinds of ridiculous statements on their website, including some that say they are 'greener' then Dell. This is obviously just a case of Dell rightly correcting their misinformation and I also believe that Dell is a company that is significant more commited to environmentally-friendly practices then Apple or in fact any other major computer manufacturer.
Hey guys stop beating on Engadget for bias. Its really getting old and I feel like there is more discussion about that then the actual post most of the time. As for Dell vs. Apple its clear that Dell, having a huge portion of the market share, leaves a much bigger footprint on the environment then Apple does. Apple is a prominent company but they are not that big and wasteful when compared with some of their competitors.
COME ON, does anyone really believe that this guy at Dell cares whether Apple cares about the environment. This guy at Dell had the nerve to say, "We wish Apple would make a difference rather than just making ads."
What he really wants Apple to do is to stop making computers because Dell is getting their butt kicked.
How the hell is this biased? No-one's ever heard about this department at Dell, and no-one would care about it, until they pulled a Dvorak and started bashing Apple. Now, that's got everyone's attention. If you read the BS these corporate drones have released, it's just laughable. It reads like any other PowerPoint of a big faceless corporation. It deserves a proper kicking, or silent ignorance and the moving on to more interesting topics (after the second sentence).
This is not a biased-towards Apple article because the whole chain of reasoning, beginning with Apple claiming the MacBook to be the "greenest" in an ad, and ending with the rebuke, has no merit. If a company writes "greenest" in an ad, it's not something objectively verifiable - it's some sort of BS, obviously. Most people understand that and take it to mean "care was taken to reduce environmental impact". It's not that serious. Dell takes that and writes a rebuke using only marketing-bullshit catchphrases. That has even less merit, the debate is now in never-never land.
I think even mentioning this mess an an Engadget article is too much attention. But if you do you really have to make fun of it. I don't think Apple would care either way. That Apple is "cutting checks" to AOL is a serious allegation that's stupid. The Engadget editors like Macs. So do many other people. Who cares!
Are you sure Dell is getting their butts kicked by Apple? I mean i own a macbook but im pretty sure that Dell outsells Apple in the notebook department, and most likely by far.
Actually, if you go to the Greenpeace website, Dell has slipped in its green rated quite a bit this year. Not that Greenpeace is THE authority on being green. I have 25 Dells that I purchased for work, but after a BS propaganda statement like this guy made, I'm homebrewing any new purchases.
These kinds of comments are the reason why Engadget shut down the ability to reply for the Storm article. They don't like getting called out like that.
Market share means nothing if you don't make any money with your product. I could sell a gallon of gas for 10 cents and grab business from Exxon and BP, but the expense of doing so would ruin my business. Dell has been in a similar situation for the last ten years. Yes, Apple has less marketshare, but they're worth almost four times as much as Dell and this guy at Dell is just pissed about it.
I mean, really, you think Ford gives a crap about the environmental record of Toyota? They don't give a crap and if they bring environmental issues up, it's just because they're trying to sell the public on a new hybrid, but it has nothing to do with personal convictions.
I just wish these companies would stop worrying about being green in the first place! You're a big corporation! Someone else will fix the problem! Some one like me, who works in computer recycling! We'll come pick up the out of warranty products you've leased or sold to business and we'll recycle it for them! You don't have anything to worry about!
do all of you realise that every time you call out engadget favouring apple or apple writing checks to engadget, you are viewing ads? so it's not apple writing checks to engadget, it's YOU. and this will only continue, unless you do something eg stop viewing apple stories.
I wish someone would question Apple on their inability to discuss their actual accomplishments or features in an advertisement; they criticize Vista without actually showing or saying anything positive about their product and then in this ad they tell how their laptops compare to lightbulbs, but not other laptops or even their OWN previous laptops - we can't even tell from the ad if they have improved anything. Has Apple advertising always been so evasive? Even their iPhone ads seem to be more interested in how great they are for playing games, rather than what makes it a great phone.
Dell can say what they want but the fact of the matter is every company has exploited the green movement. Both Dell and Apple (and most other companies) market their computers as greener/ more energy efficient. Its kind of funny to see one company attacking another over something like this.
Apple has 24 Billion in cash and no debt. That's right, which means they have more cash on hand than Dell is worth. Dell laid off 5,600 workers in Apirl 2008 and closed a desktop manufacturing plant in Austin, Texas. Apple, on the other hand, has extended their stores to 260 world wide.
Conclusion: Profit is more important than market share.
Greenpeace singled Apple out because of their popularity. It got a lot of press because Apple was popular.
Apple responded with this whole new green initiative that has Steve Jobs talking about it as if it's the most important thing to the company, which it's clearly not. I don't doubt that Apple's employees care about the environment, but it's obviously more of a PR move than anything.
And so now we have Dell pulling the exact same PR move despite not having much of a leg to stand on.
Greenpeace has a purpose, and I'm glad they try to keep companies in check, but their claims are as overblown as Apple and Dell's claims of being green.
Shame how being anti-Apple can get you High Ranked even when you're speaking crap.
BobTurbo must be a Dell employee - if he'd done any independent research he'd know that this Dell release is full of outright lies about Apple's behaviour, and it also ignores Dell's own refusal to implement environmental programmes that it has previously promised. Apple is far from the greenest company but Dell is, if anything, worse; and this release of theirs demonstrates clearly their own dissemination of misinformation.
What is a real shame is that he gets high ranked, mostly I am guessing for this off-hander: "Those of us who are not biased have come to understand that Apple are more about marketing then substance" which ticks the boxes of the unthinking Engadget commentor/ranker - yes, anti-Apple, yes they're zero substance, yes an unsubstantiated claim of bias, love that, gonna +1 it.
No doubt I will get low ranked by the anti-Apple and "Engadget is biased" crowds, but for the record, Mr Turbo, Apple's contribution to the computer industry, particularly their expensive R&D into user interfaces that actually serve the user (not the programmer), is far beyond your ability to deny. Apple are about marketing (all companies are, after all) but to mistake that as meaning that they must therefore be "no substance" just demonstrates how little you have researched (or even thought about) this topic.
Now that we've thrown 'em off the trail, use the form below to get in touch with the people at Engadget. Please fill in all of the required fields because they're required.
Please Engadget,
Don't try to be so "unbiased" for our sake...
It's not bias when you receive a check, it's called advertisement.
I agree, the writer of this article is either terribly biased or uninformed.
Those of us who are not biased have come to understand that Apple are more about marketing then substance when it comes to many issues such as the environment, security, and so on. They have all kinds of ridiculous statements on their website, including some that say they are 'greener' then Dell. This is obviously just a case of Dell rightly correcting their misinformation and I also believe that Dell is a company that is significant more commited to environmentally-friendly practices then Apple or in fact any other major computer manufacturer.
excatly it is not biased when Engadget gets payd for the stories tey bring as ads. borring but true
Lol, they're gonna take away your commenting privileges :P.
It's called an opinion, and they are certainly entitled to make use of it.
if they dont like it they can shut down the site and find new jobs.
Hey guys stop beating on Engadget for bias. Its really getting old and I feel like there is more discussion about that then the actual post most of the time. As for Dell vs. Apple its clear that Dell, having a huge portion of the market share, leaves a much bigger footprint on the environment then Apple does. Apple is a prominent company but they are not that big and wasteful when compared with some of their competitors.
COME ON, does anyone really believe that this guy at Dell cares whether Apple cares about the environment. This guy at Dell had the nerve to say, "We wish Apple would make a difference rather than just making ads."
What he really wants Apple to do is to stop making computers because Dell is getting their butt kicked.
I usually just ignore the biased articles, but Engadget's pissy attitude about the whole thing lately somehow makes them 10x worse now.
Biasers, low rank me.
How the hell is this biased? No-one's ever heard about this department at Dell, and no-one would care about it, until they pulled a Dvorak and started bashing Apple. Now, that's got everyone's attention. If you read the BS these corporate drones have released, it's just laughable. It reads like any other PowerPoint of a big faceless corporation. It deserves a proper kicking, or silent ignorance and the moving on to more interesting topics (after the second sentence).
This is not a biased-towards Apple article because the whole chain of reasoning, beginning with Apple claiming the MacBook to be the "greenest" in an ad, and ending with the rebuke, has no merit. If a company writes "greenest" in an ad, it's not something objectively verifiable - it's some sort of BS, obviously. Most people understand that and take it to mean "care was taken to reduce environmental impact". It's not that serious. Dell takes that and writes a rebuke using only marketing-bullshit catchphrases. That has even less merit, the debate is now in never-never land.
I think even mentioning this mess an an Engadget article is too much attention. But if you do you really have to make fun of it. I don't think Apple would care either way. That Apple is "cutting checks" to AOL is a serious allegation that's stupid. The Engadget editors like Macs. So do many other people. Who cares!
@ Paul
Are you sure Dell is getting their butts kicked by Apple? I mean i own a macbook but im pretty sure that Dell outsells Apple in the notebook department, and most likely by far.
Actually, if you go to the Greenpeace website, Dell has slipped in its green rated quite a bit this year. Not that Greenpeace is THE authority on being green. I have 25 Dells that I purchased for work, but after a BS propaganda statement like this guy made, I'm homebrewing any new purchases.
Paul has a good point. If I were Dell, I would be nervous that the momentum is shifting the way it is now.
Guys, wtf? lol.
These kinds of comments are the reason why Engadget shut down the ability to reply for the Storm article. They don't like getting called out like that.
Market share means nothing if you don't make any money with your product. I could sell a gallon of gas for 10 cents and grab business from Exxon and BP, but the expense of doing so would ruin my business. Dell has been in a similar situation for the last ten years. Yes, Apple has less marketshare, but they're worth almost four times as much as Dell and this guy at Dell is just pissed about it.
I mean, really, you think Ford gives a crap about the environmental record of Toyota? They don't give a crap and if they bring environmental issues up, it's just because they're trying to sell the public on a new hybrid, but it has nothing to do with personal convictions.
This Dell guy is full of shite.
I just wish these companies would stop worrying about being green in the first place! You're a big corporation! Someone else will fix the problem! Some one like me, who works in computer recycling! We'll come pick up the out of warranty products you've leased or sold to business and we'll recycle it for them! You don't have anything to worry about!
do all of you realise that every time you call out engadget favouring apple or apple writing checks to engadget, you are viewing ads? so it's not apple writing checks to engadget, it's YOU. and this will only continue, unless you do something eg stop viewing apple stories.
...yeah, how was this post so biased?
I wish someone would question Apple on their inability to discuss their actual accomplishments or features in an advertisement; they criticize Vista without actually showing or saying anything positive about their product and then in this ad they tell how their laptops compare to lightbulbs, but not other laptops or even their OWN previous laptops - we can't even tell from the ad if they have improved anything.
Has Apple advertising always been so evasive? Even their iPhone ads seem to be more interested in how great they are for playing games, rather than what makes it a great phone.
Dell can say what they want but the fact of the matter is every company has exploited the green movement. Both Dell and Apple (and most other companies) market their computers as greener/ more energy efficient. Its kind of funny to see one company attacking another over something like this.
Dell's current market cap: 21 Billion
Apple's current market cap: 80 Billion
Apple has 24 Billion in cash and no debt. That's right, which means they have more cash on hand than Dell is worth. Dell laid off 5,600 workers in Apirl 2008 and closed a desktop manufacturing plant in Austin, Texas. Apple, on the other hand, has extended their stores to 260 world wide.
Conclusion: Profit is more important than market share.
Go ahead and low rank me, but you know I'm right.
They're all full of crap.
Greenpeace singled Apple out because of their popularity. It got a lot of press because Apple was popular.
Apple responded with this whole new green initiative that has Steve Jobs talking about it as if it's the most important thing to the company, which it's clearly not. I don't doubt that Apple's employees care about the environment, but it's obviously more of a PR move than anything.
And so now we have Dell pulling the exact same PR move despite not having much of a leg to stand on.
Greenpeace has a purpose, and I'm glad they try to keep companies in check, but their claims are as overblown as Apple and Dell's claims of being green.
Shame how being anti-Apple can get you High Ranked even when you're speaking crap.
BobTurbo must be a Dell employee - if he'd done any independent research he'd know that this Dell release is full of outright lies about Apple's behaviour, and it also ignores Dell's own refusal to implement environmental programmes that it has previously promised. Apple is far from the greenest company but Dell is, if anything, worse; and this release of theirs demonstrates clearly their own dissemination of misinformation.
What is a real shame is that he gets high ranked, mostly I am guessing for this off-hander: "Those of us who are not biased have come to understand that Apple are more about marketing then substance" which ticks the boxes of the unthinking Engadget commentor/ranker - yes, anti-Apple, yes they're zero substance, yes an unsubstantiated claim of bias, love that, gonna +1 it.
No doubt I will get low ranked by the anti-Apple and "Engadget is biased" crowds, but for the record, Mr Turbo, Apple's contribution to the computer industry, particularly their expensive R&D into user interfaces that actually serve the user (not the programmer), is far beyond your ability to deny. Apple are about marketing (all companies are, after all) but to mistake that as meaning that they must therefore be "no substance" just demonstrates how little you have researched (or even thought about) this topic.