Hooking up with digital content distributors is definitely the thing to do here at CES, and you ought to know that Panasonic isn't leaving Vegas without a partner of its own. In between announcing snazzy new HDTVs and a litany of camcorders, the company has proudly announced a partnership with Amazon that will bring Amazon Video on Demand material to VIERA Cast TVs. The service is expected to launch early this year, and quite honestly, we're hoping that this isn't the only release of this kind. For Panasonic's sake.

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Amazon Video On Demand content comes to Panasonic TVs