Sony hasn't gotten very far along with these units -- they're really just plastic shells -- but we like we're they're headed with it. They showed off a full-screen laptop (pictured), bendable e-reader, and Walkman bracelet concepts, all based around flexible OLED technology and built with "flexible bioplastics," along with the flexible display that going to power them all when they hit the market... in the year 2000.
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Sony's flexible OLED mockups

Engadget HD Podcast 118 - 01.11.2009