U-verse TV subscribers score interactive college basketball app

Make no mistake -- legions of cube-dwellers will be tuning into March Madness On Demand this Thursday, but those lucky / unlucky enough to be sitting at home in front of their U-verse TV DVR can enjoy one other luxury: an interactive application. AT&T has partnered up with Yahoo! Sports in order to add in a free college basketball U-bar app that will give March Madness fans the ability to view tournament brackets, their personalized completed bracket, game summaries and box scores, and video clips of game analysis / commentary with a simple remote click. Nah, it's no DirecTV-like four-screens-in-one, but it's definitely better than anything offered up on cable. Check out a simple video demonstration here.