That is certainly going to be part of Tesla's goal in the future. However, they are basing their current strategy around higher margin vehicles and working their way down. I personally think that at around $50,000 dollars this car could give some serious competition to similar sized models from Audi, BMW, Lexus and Merc if it is comfortable to drive and offers good performance. The gas mileage, green factor and "It" factor will certainly play a role as well.
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great - now can you make a car that we can actually afford?
i like the all glass roof
$50,000 seems rather affordable, even if it is priced $10,000 more than the Chevy Volt.
http://www.engadget.com/2009/03/24/tesla-model-s-priced-just-under-50k-rest-of-car-still-shrouded/
That is certainly going to be part of Tesla's goal in the future. However, they are basing their current strategy around higher margin vehicles and working their way down. I personally think that at around $50,000 dollars this car could give some serious competition to similar sized models from Audi, BMW, Lexus and Merc if it is comfortable to drive and offers good performance. The gas mileage, green factor and "It" factor will certainly play a role as well.