Maria Sharapova models Bluetooth-enabled Sony Ericsson prototype dress
By Laura June 
posted Jun 18th 2009 2:18PM
posted Jun 18th 2009 2:18PM
Sony Ericsson's official spokesperson, Maria Sharapova, was on hand recently to unveil a student-designed prototype of a Bluetooth-enabled dress. The iridescent scales that run up one side of the dress move and light up when the phone rings, enabling its owner to know about calls even in noisy places (so says the dress's maker, Georgie Davies). Yes, it's just a prototype for now, but it's a pretty cute dress, so hopefully we'll see these hit the streets at some point in the (nearish) future.
[Via Switched]
[Via Switched]
dry clean only?
For bluetooth transferred up skirts?
Giggity!
I prefer women with actual big breasts. If you are gonna be flat at least be corn flake beautiful or have an outstanding personality...
"corn flake" beautiful? Is that like a "rice crispy" booty? (...it goes snap-crackle-POP!)
trelane-
The folds of fat protruding from your sisters chest are not boobs, FYI.
@general:
I also prefer my women with more meat, but she's f*ckin hot! I don't care about her personality, she can kick my ass everyday!
She is so hot!
Here's your award for stating the bloody obvious.
@TimmyRaa
Here's your award for being a douche.
I'm a device used to introduce a stream of water into the body for medical or hygienic reasons, or a stream of water itself?
nah, you're just a douche :D
Thank god SE is focussing its pretty limited resources on the really important things!
Students designed them, not SE. It's basically free advertising, to save their pretty limited resources for the really important things.
Yeah, Sharapova certainly modeled for free because the dresses are just too darn awesome!
She does it for the kids.
This may not be the iPhone killer, but it sure is a boner killer.
I meant the dress, she's a tennis player not bjork.
She's one of the handful of people that can get through customs with a dress sown full of electronics.
"It's a really cute dress..."
I was really about to make fun of someone, then I noticed the Laura was the author.
Now I got nothin.
damn, beat me to it! :-)
You definately beat me to that comment haha.
I was so pumped too. Lol. I was like "So and so is gaaaaaa- **looks for the author** Damnit."
Well if any male could pull off a statement like that it'd be an Engadget writer. I could totally see Justin saying that. Everyone would just be like "That Justin, he's a silly bitch!" :-)
She's a really cute girl.
obviously hot too etc
@ Chris
Hahaha. There is a big pride thing going on this week in Seattle, so I've been hearing people talk like that all week. It's not natural. Lol.
@rTwelve
Huh?
Whats so new about that...? putting bluetooth on a dress..
i have been in this industry for ages, new designers are surely dumber and dumber + queerer each year... sad
Does she even play tennis anymore? I haven't been following women's tennis in a long time.
How is that relevant?
hottie!
Engadget just posted Maria to cancel out the horrendous dweebs in the prior post.
and I thank them for it.
So basically, when her phone rings, the rest of the people around her will know, just nor her??
her
not
Hur
Nat
'...enabling the owner to know about calls'???
Rather '...enabling others know that the owner is getting a call'.
Yeah...that...
Why do they never put cool stuff like this into production? Yes I know it is expensive to produce and all but its so freaking interesting!
the tennis player?
I said she not it.
Now she just needs to take it off.
shed get it.
Recession Antidote?
1 Maria Sharapova with bluetooth dress.
id prefer without the dress
redleader158 FTW!
This is the cancer that's killing SE
Whats next, Bluetooth in the tennis racquet handle. Can't wait to see the the Venous and Serena Williams dress...
Hmm, maybe a wimote plus thingy in the racket, and then they can display how fast the racket moved on a big display, keeps the american public interested.
What is it made out of? It looks a little too sleeping-bag-material to be ready-to-wear. Could just be the lighting, though. I'm not a fan of the neckline. The piece on the right is cute and looks like something I would already see on the street. Very cool concept! I hope to see more of these kinds of pieces come out, even in menswear. You could do a lovely dark-coloured evening wear line with subdued lighting.
I hope her dress is compatible with my blue tooth dongle!