As much heat as the "myTouch" name has taken, we're starting to understand why T-Mobile went with it -- the myTouch 3G is a very customizable device. At device launch, we're counting no fewer than 17 trinkets to go along with your phone -- not including color variations -- ranging from the ultra-mundane (a USB cable in your choice of black or white, for example) to the awesome (a snap-on battery extender that'll add 50 percent more juice) to the crazy (a myTouch logo commuter mug). Buyers will also be able to get custom-designed shells through Skinit and have access to a fitness belt, meaning you now have absolutely no excuse not to get on the trail and run that ten miles with that trusty Magic firmly attached to your arm. Well, except the fact that The Hills is on. Right after The Hills, though, we swear.

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T-Mobile rolling out plethora of myTouch accessories