Can somebody please explain to me why Apple seems to be the only online retailer that needs to take their ecommerce site down entirely in order to update its products? Is it all theatre, and they do it to drum up hype ... or an actual technical limitation of their ecommerce platform? It just seems like an incredibly unprofessional way to handle sales, and I wonder what happens to those customers that are half-way through a purchase when they flip the switch off.
The Triumph proved to be one of the better looking and performing pre-paid handsets we'd had the pleasure of holding in our sweaty mitts, but we had one major hangup: the name.
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Can somebody please explain to me why Apple seems to be the only online retailer that needs to take their ecommerce site down entirely in order to update its products? Is it all theatre, and they do it to drum up hype ... or an actual technical limitation of their ecommerce platform? It just seems like an incredibly unprofessional way to handle sales, and I wonder what happens to those customers that are half-way through a purchase when they flip the switch off.
It's absolutly all theatre and it works, as evidenced by this blog post.