While iriver might not be the mega brand in Europe and North America, it does dominate on its home turf in South Korea. Enough so to attract music celebs like Mariah Carey who's pitching a butterfly approved, Special Edition N20 preloaded with her latest contractual obligation. The $120ish player with integrated clip is limited to 5,000 units so act now... or not. See the songstress in an awkward mid-shill moment after the break.

[Via Anythingbutipod]