Apple welcomes Windows 7 the only way it knows how, with a new commercial (video, updated)
By Ross Miller 
posted October 22nd 2009 8:51PM
posted October 22nd 2009 8:51PM
Update: Two more added. Are these still fun?
See more video at our hub!
trying too hard
Yeah, am I the only one totally turned off by the ridiculous smugness?
They've just got old. I think apple need to rethink their adverts. I'd buy a Macbook Pro but I'd install windows as my main system and dual boot alongside Mac OSX. I just prefer windows.
@Kris agreed. I love the form factor but dont care for the OS. I'd put a nice skin over that fruit on the back as well.
really.
whilst i find that ad hilarious, i think youre right this time that mac is trying too hard now.
Yeah but when you produce an OS you fix and enhance on the last OS you brought out. Which is the point of this advert. After all isn't that what apple has done with OSX year after year. Isn't that the point all together. They've made an obvious point that they are guilty of doing themselves.
@Kris120890 I totally agree with you on the fact that apple's ads are looking a little too old, but your comment regarding buying a MBP to use windows on it totally sounds unreal....
I am a windows user all my life and only own one mac (vs more than 3 pcs) and have windows on my mac, but over the last 3 years I owned the mac, I hardly used windows on the mac. Mac is just made for mac os, and the near perfect integration of hardware to their software makes it a pleasure to use for my regular @ home activities.... but I don't think it will replace my pc either.
pal :)
even though i'm a PC I did find the first Mac commercials funny. However the latest ones (including this) have gotten old....kinda like the "imma let you finish" Kanye West phrase...
And I mean.... come on.... Microsoft invented FUD !
Using FUD to spit on Microsoft kind of feels wrong somehow :-P
Apple = losers
Oh well let the poor kid (Apple) play, the US is the only country where they can legally run those ads (this kind of nonsense is illegal in Europe for example).
3% Worldwide market share...poor guys...
@pal
I like the Macbook Pro form factor. The only thing I would want is a better Graphics card. If another manufacturer makes a unibody type thing with windows 7 I would buy that. I just like the form factor.
No longer interesting. C'mon, same advert idea since 2006. Chop Chop..
agree with Kris, the macbook pro hardware is beautiful, but 1) i don't want to pay that much at all 2) i don't want to pay for an operating system i'm not going to use 3) i don't want to have to pay for 7 separately, whereas it would be included in any other laptop's price.
When a version of OSX comes out that doesn't have this problem of Apple Douchery, I'll buy a mac.
I'm pretty sure badger badger badger is the only one trying to hard here....
hes been spamming comments all day...
test
that was so lame... *cringe*
There is no doubt that Apple makes good products, however this is beneath them and they shouldn't have to stoop to this. This just seems so awfully childish and bitchy.
Actually, they are not trying hard enough. They try to make fun of Windows for supposedly being the same thing over and over, and yet, Apple is not creative enough to find a new idea in over 3 years (first commercial started May 2, 2006 as per Wikipedia) and do the same thing over, and over, and over, and ...
Where is that Apple innovation and creativity that we keep hearing about?
Trying way too hard. These commercials were good at one time..that time was 5 years ago. They aren't funny any more, they strive to make a point, and rarely do they even do that any more. They're trying to argue that Windows is the same thing, well then what was Snow Leopard?
It's time to let this ad campaign die, sadly Apple won't let that happen. Not sure if that's good or not. On one hand I like how they're starting to look ridiculous in their own commercials, on the other hand they annoy me.
@Kris120890
Try HP's new Envy 15 with Windows 7. It's pretty much an imitation MacBook Pro with more expansion options, a better processor and graphics card, and lacking an optical drive.
@chris
It lacks the graphics I want. I like it but 4500HD just isn't what I want.
The smug from Clooney's speech is about to hit the other smug system! Get everyone inside!
God help us.
If the mac os was so great all this time, why are they only at 10% market share? Oh wait a minute, its because it was a terrible os, until they finally caught up when they released tiger.
@Detox Chapel
The ads were trite and lousy. Are you going to keep flashing figures based mainly on the sale of a mp3 player, phone and mini apps as indication that really stupid ads should go uncriticized?
Scrap that last comment. it has HD 4830 from ati. But the new generation has what I want.
engadget or just mac?
agreed. probably spent a small fortune of fanboy blood money on writers for a cheap joke. apples image continues to astound me.
@CH3BURASHKA
Dick jokes and "leaves a bad taste in my mouth" should never be in the same post.
I have guess that, at this point, even die hard Mac fans are getting sick of these childish ads.
apple should talk
i guess snow leopard brought all of leopards problems and more !
btw it's time they hire another ad agency, this got old years ago
@detox ok we get it they are making money, that doesn't mean their commercials are good, true, or effective
Logical Fallacy: Post hoc ergo propter hoc
It's funny because they didn't say A WORD about their own OS. This is basically free advertising for Windows 7.
Good job, Apple. Microsoft probably really appreciates the support.
Great commercial, funny (and true) as hell =D
Judging by all the upset fans here, I'd say this hit the weak spot for MASSIVE damage!
"Judging by all the upset fans here, I'd say this hit the weak spot for MASSIVE damage!"
Yeah dude, a weak ad that tried really hard to say "hey look at me, I'm saying something" more than "hey this is what I have to offer", really reeked MASSIVE damage.
Outside of you and Detox, almost no one here thinks these were worth the time wasted producing them.
same dumb commercials. same boring macbook designs. same iphone designs.
anything else im missing?
When was the last time Apple put out a commercial about OS X's features? But who want's to hear about it's features? Just look at how Mac is so much cooler than PC LULZ!!!!
Insecure much?
I agree. What got me is them bringing it back to Windows 2. Isn't it around that time that their inability to function right as a company caused them to hit rock bottom. Hmm...
Yeah. They should give up these commercials. They are real under the belt cheap shots. Ooozes of sore loserness.
agreed.
@Orrett Junior
"Yo Snow Leopard, I'm really happy for you, and imma let you finish, but Windows 7 had the best pre-release of all time!"
Yup, this is the same company that will be supporting Windows 7 on their Boot Camp.
It says something when the service pack and updates in the first 6 months of its release are larger then the original installer disc.
I doubt Windows7 will be like Vista with regards to overhaul kernel updates of that scale, but a Knowledge Base full of registry settings instructions is inevitable.
Without complicated registry settings, Windows7 might start to look like the 'other' guy. God forbid!
"Yo Orrett Junior, I'm really happy for you, and imma let you finish, but I heard you like internet memes, so I put an internet meme inside an internet meme so you can be annoyed while you're being annoying, because I have the best comeback of all time!"
ok this is a bit too much Apple. Really. Grow up.
At least MS is trying to connect with it's consumers. Apple all you do is take cheap shots at MS and tell me how kool it is to have Mac.
I didn't buy Macs because how cool they look. I brought them because they were realizable 24/7 working machines. Now Apple I don;t care for what you are producing...but you are neglecting me, the consumer. Maybe Apple needs to rethink their purpose and start listening to their core customers. If anything, take a lesson from MS and start listening.
To you who buy a macbook pro to run windows...nuff said. Not worth the effort. goodness.
I like that this ad goes all the way back to the '80's' but doesn't acknowledge the fact that Mac OS was worthless and awful until 10.2 was released in 2002.
Is there a way to downrank a topic with stupid content such as this one? Engadget get on this..."this is my Idea"
"Yeah, am I the only one totally turned off by the ridiculous smugness?"
Nope. That is why I sold my Mac and never looked back.
it distresses me that such brilliant creative, comedic minds are being put to use bashing other companies product's, products that many people worked hard to create.
This is hilarious solely because Snow Leopard totally broke just about everything from Leopard, which all the apple users, engadget included, gave a pass.
Epic. fail.
They are definitely trying too hard. Apple is such a waste of a company. The Iphone = terrible, iphone = awful, Macbook Pro = worthless, iMac = huge paper weight. Does anyone even buy this crap?