Microsoft Store opens to Scottsdale campers (video)
By now you know that Microsoft's on-line store is selling PCs and third party software. Well, Microsoft is also waving the flag over Scottsdale, AZ today as it swings the doors wide on its new line of brick-and-mortar retail stores. Fans lined up overnight and stood for hours in a twisted line that should have Apple fans nodding in a tacit understanding. Come on, you may have different tastes in OSes but you should be willing to fight to the death for the right to choose 'em. Check the queue after the break as well as the grand opening countdown from 7, naturally, and a first walk around the store. Pics just beyond the read link down there.
P.S. The first four campers each received a free Zune HD from Microsoft. Nice.
P.S. The first four campers each received a free Zune HD from Microsoft. Nice.























Fanboyism scares me just a little bit
Indeed. This is a bit weird.
They're not fanboys, just idiots.
This takes the cake!
@Mark Anderson: this is not weird at all, it's pathetic!
I always wonder what the un-employed do all day.
Thank you for some insight.
Fanboyism? Maybe a little bit...
All I saw was a grand opening for a store that was hugely hyped and so people came out to see the festivities. Seemed like a good time actually.
Kudos to Microsoft for the ability to sell themselves and their store like an Apple store, seriously. It's not an easy feat to garner that kind of attention.
Is it me or does the setup look EXACTLY the same as an Apple Store?
Windows users will just have to accept that there's manic diciples in their camp as well. There's no going back now.
Hey look it's a real live herd of sheep!
now that i've finally watched the videos...
1st video: holy CRAP that line was long. i thought it ended a couple times, but it just jumped to the other side of the isle.
2nd: the cheering is a kinda excessive.
3rd: that line/tunnel thing the employees did reminds me of what they after little kids soccer games where i live (the parents make a tunnel and the kids run through and everyone cheers). between the jumping/screaming employees, the cheering crowed, and all the high-fiving, i'm definitely creeped out. i can see waiting in line a bit, but this is absurd. it's a store, people. you go there to give a company your money in exchange for a good.
Sorry, as much as I love Windows, for one minuted this came to my mind "paid extras" lol
I don't really like the logo of the store.... why divert from the original logo that is easily recognizable and found in the OS. The new logo made me think of a tiling and flooring store...
7...6...5...4...3...2...1... after the curtain came down I almost thought the screens were displaying the BSOD. That would have been the funniest fail of all time.
Yah. Mac or PC. People who wait in line are a little weird. The only time I've ever waited in line was for the rerelease of Star Wars IV,V, & VI and the PS2. And the only reason I did that was for the fun of the crowd. That and watching drunk idiots parking lot race on foot at 5AM in the morning and hit the edge of the parking lot, trip, roll down a hill face first...good times, good times.
I've walked past Apple launch events and the picts of this seem the same. Its not the same type of energy. Its a freaking OS for god sake.
Does this mean that Microsoft users will actually admit that they have fanbois too? You guys have been resisting that idea for so long. Ironic since by resisting you actually prove the point.
John Doe........
sounds like you may be weirder than the guys in the video if you've been to a few of these and grand opening nerd lines are your idea of a good time. Especially considering they were star wars movies. I mean to me that's as or more weird as the Apple Store
but whatever floats your boat dude :)
we're all a little weird
By the way TOTAL copy of the Apple Store. We get it Microsoft, you got your braces off and you're starting to dress in form fitting university clothes like Mac. Your coming into your own, you can compete in the awkwardly funny commercials department. Now back it up some serious software or you'll be out of the cool kids club faster than you can say "but iphone has no multitasking!!!!"
Not as weird as having an Apple chant outside the store before it opens...
Great news for MS investors. Another MONEY LOSING venture from MS
has arrived.
Just look at those pathetic, grass-munching Windows Sheeple. They make me wanna puke. I hope they all get the clap. You know, the handclap when they enter the store. They were so upset that they couldn't have store openings just like Apple and so they petitioned Microsoft to open a few stores just so they wouldn't feel left out.
So this is what the start of a brainwashed cult looks like. What are they gonna call themselves? Ballmer's Beloved? Maybe the Microtards. Does the company of Microsoft even have a collective conscience when they copy something like a store opening so blatantly from a competitor? Didn't somebody in Microsoft stand up and say, "Jeez, we already copied everything else we have from Apple, do we have to do this, too." I'm telling ya, the colored T-shirts is going way too far to copy. I guess it's true that Microsoft had all those employees sit down and watch a dozen Apple Retail Store openings and told them "Do it exactly like you see in the videos to capture the Apple experience." What the hell is next? Get Ballmer a face like Steve Jobs because Ballmer will never get his body like Steve's. Frickin' Apple copycats.
All that bleating is hurting my eardrums. Baaaa-baaaa. The wolves and mountain lions are going to come out of the mountains just to get at this bunch. All these sheep are going to get fleeced into upgrading to Windows 7. Just a bunch of innocent lambs heading to a Windows 7 slaughter. It would be sad if it weren't so amusing. Lamp chops anyone?
wtf? they completely imitated the layout and look of the Apple stores, right down to the employees uniforms. i mean, they even are wearing the same necklace thing that Apple store employees wear.
I was seriously hoping that Microsoft would at least TRY and not make it look like they are blatantly imitating Apple. Guess I was wrong, should have known better, it is MIcrosoft after all.
Gateway's stores were a really big hit.
So were those kooky Target shops.
Gateways stores worked well towards the brand. Unfortunately Gateway had no idea how to leverage it.
Ya, I liked going into the Gateway stores. Gateway is gone, Packard Bell is still around. The world is obviously going to hell.
Gateway and Packard Bell are both owned. By Acer.
do these people know you can buy most Microsoft in Walmart also? I understand the Apple store since the are not available in most places but Microsoft has whole shelves everywhere...
I still don't believe it.
Why? Because you dont want to accept the fact that Microsoft has fanboys more fanboys than apple?
*Microsoft has more fanboys
Gizmodo got it right when they added a EDIT button!
You need to learn to edit your comment before you post.
That the store layout, design, aesthetics, entire premise are,
EXACTLY LIKE THE APPLE STORE.
Holey Crap !! .talk about Redmond turning on it's copiers !!!
An if this entry, is grayed out, the fact still remains the same !!
Because only Mac fanboys have the right to be fanboys.
@iGo
If I were nitpicking I'd have to say they didn't get the lighting right, and the brown tables are quite revolting. While the video screens are quite cool, they can be quite distracting.
PS. Ha... fat Microsoft guru.
Johnny, where have you been all night?
Ma, I just had the most wonderful experience in my life. I got clapped into a Microsoft Retail Store, got a free T-shirt that says Windows 7 Sheeple and was able to meet Reverend Steve Ballmer, kiss his ring and actually hold a Windows 7 Retail DVD box. I'm a Windows convert for life.
Johnny, enough of your foolishness, get dressed and ready to go to work. You're already 40 years old.
Scottsdale? Any chance of a San Francisco store?
Not anytime soon, but Mission Viejo is next, not too far from me. =)
Gee, that was special...
Those are good actors !
Idiots unfamiliar with torrents...
What? Windows store is available on torrents as well?! o_O
I be damned!
Fans = Folks who need tech support
Dunno, but if my friends and family are any indication, I hope their tech support staff is large --- I wonder how long the wait time is. I mean 90% of installed OS base will mean a hell of a lot of folks.
Hope they don't brake anything!
Don't worry, I'm sure they'll stop themselves.
*snicker*
i was half expecting people to start smashing stuff when they flooded through the doors.
No, there is no such thing as Microsoft fans. You will never see people waiting in line for something from Microsoft like you will see people sitting in line for an iPhone.
Another Apple fanboy talking point dispelled.
Yeah, I guess nobody lined up for the Xbox, or other MS games?
I've gone to every Halo and Xbox launch since either of those 2 existed.
-Sent from my iPhone
First, I have several Apple products and cast off my Windows machines. Having said that, the Xbox 360 is terrific. Windows Surfaces holds a lot of promise. Windows 7 works at matching Snow Leopard.
What I wonder is what I'd buy there? I guess Xbox stuff? It's not like Microsoft is selling computers. I go to the Apple Store for higher quality accessories than say Target or Best Buy. Additionally, the Apple Store offers help on their own hardware.
So my question is what are they selling? I'd actually like to see Microsoft succeed. We need serious competition amongst similar products. It drives quality and innovation.
So, It's sexy to be a geek now...
And I've been wasting my time trying to pull myself out of my geekdom.
BACK WE GO!!