Palm's Pixi TV spot heads in a new direction, bids adieu to creepy redhead
Palm, somehow finally managing to glean that the creepy, confusing, weirdly not-relaxing spots they'd been rolling out for the Pre weren't having the kind of impact they probably had hoped for, appears to have turned over a new leaf. Witness the jubilant, effective new holiday campaign for the Pixi. We have to hand it to the ad department -- this one actually kind of works. See the full video after the break... and, goodbye creepy lady.























While I'm sure the Pixi is worth $100 and that is a perfectly good price, I'd hope that Sprint would consider professional phones as well such as the HD2 or the TG01.
Aww :-( I liked that chick... she was hawt!
who did the music? alvin and the chipmunks?
thank you! finally an ad from Palm that isn't incredibly weird....
Whew!! That 30 secs made me really dizzy but still cute phone.
ahh... glad my speaker didn't work, is BGM really creepy?
It's better than the last campaign, but not really very ground breaking or attention drawing. Seems average and not very noteworthy. The real problem is the phone itself, it is just eclipsed nowadays by all the other phones which are more exciting. This ad promotes touch screen, portrait and landscape mode, phone capabilities when up next to your ear, custom case designs, two finger zoom, maps, viewing photos, something about fun, and the Sprint network. Is that enough to break out in the saturated market of smart phones?
WebOS still has a better interface than Android and is arguably easier to use than the iPhone. Gestures plus multitasking make navigating a breeze. This ad does a good job of showing the fluidity of WebOS.
Now, if only it were really that snappy...
@wmurch3
"WebOS still has a better interface than Android and is arguably easier to use than the iPhone. Gestures plus multitasking make navigating a breeze. This ad does a good job of showing the fluidity of WebOS."
Isn't the Android interface constantly evolving? Which Android interface? 1.5, 1.6, 2.0? I don't use Android so I don't know. Also, what about the iPhone is so hard to use? Again, I don't use one so I don't know. I've played with one and I didn't think anything was particularly hard about it.
There just isn't a killer app or feature shown in this ad and that will get this phone killed when it comes to sales in the smart phone market. I think the ad is blah, despite how good or not good the Pixi actually is.
The music kinda reminded me of "Nigeru Mono" from Paprika...
Hmm, chipmunks on helium theme music. Now my life is haunted forever.
C'mon now Palm, can't you make a good commercial?
I agree that the chick in the previous ads was a bit on the freakish side. Glad they changed direction. Good show!
This is a much better ad indeed! I liked the Passion Pit soundtrack and I loved the photography. It was about time they stepped up their ad campaigns.
Much better than the older ads. Wish them good luck on the sales.
I hope everyone will give the actress a pass for the creepy commercials. Blame the director and the photographer/cinematographer and writers. She's actually cute and probably doesn't stalk around freaking people out in real life. Not her fault at all. http://www.imdb.com/media/rm3293354752/nm0394045
its nice to see a phone ad actually showing off the phone
cough droid ad cough
Oh. My. God.
THEY SHOWED OFF MULTI-TOUCH.
SOMEONE GET STEVE JOBS ON THE PHONE.
*watches commerical with no sound* ah much better...
Holy...
It's Max and Jason: Still Up...
Anyone?
Yeah, but it still doesn't have wifi. Which genius made that decision?
So, the MILESTONE has multitouch, but the CLIQ doesn't. What's that about? Interesting that both of Moto's U.S. Android phones don't have multitouch. Engadget, why have you not addressed this?????
There was *nothing* wrong with the [previous] Pre ad campaign.
The woman wasn't "creepy". The problem was that the ad campaign espoused "in control" and "mellow", and in today's society with nano-second attention spans and "What have you done for me lately?" attitudes, "mellow" is seen as "irrelevant".
In other words, Joshua, *you* saw the woman as "creepy"...but there was nothing wrong with her. It was all in *your* mind.
Palm pre girl: I'd hit it.
trying the pixi for 30 days and if it sucks going to either get the hero or jump back to verizon for the eris, solid plan.
Solid plan. I hope you like webOS as much as I do.
Great song but still not sold on the Pixie
You should check out the Pixi then!
Passion pit! I love this song, as well as Palm. No matter what, I'll still back my Pre
SMALL SCREENS ARE SO 2007...not fun... boring.. old.. useless... obsolete
your kids know this... NO THANKS Palm NO THANKS Sprint
I think this is a great ad.
It is trendy and hip, but doesn't copy the iPhone ad (or try to make fun of it). It attempts to stand on its own two feet, and does an admiral job.
Most importantly, it makes me want the phone (even though I own the Hero and owned the Pre, and I already know that I don't like the Pre keyboard). That being said, it still makes me want to buy the phone. Well done, Palm.
Ah yes...we dropped the creepy lady, and dove right into the chipmunks doing some acid tripping techno house music while spinning around. Excuse me while i go throw-up. On a side note this commercial is better
Gee, that commercial is really creepy! Whats with all the high-pitched wailing (is that supposed to be singing?) The sound is seriously deranged!
Its called originality. Passion pit is quite a popular band for someone you accuse of 'wailing'
I LOVE the music, but it pains me to say that "Sleepyhead" wasn't the greatest choice for the spot:
#1 Already only 2.5 minutes long intact, it sounds horrible chopped into bits for a commercial edit.
#2 It kinda makes the action of the commercial much more disorienting.
#3 For someone who doesn't already love/know the song, it's Tamara Hope-level creepy. I see seniors turning off hearing aids until it's over.
For a more commercially-viable soundtrack, anything off of their Chunk of Change EP is really good. "Cuddle Fuddle" has a horrible name, but inescapable rhythm. Manners has just a bit too much of the chipmunk-speed vocals.
love the music!
don't know about the pixi since i went from a palm way back to a blackberry.
hey, the music got my attention, at least!!
http://www.reverbnation.com/c./l14/1273568/15281/Label/396716/Fan/MissionsAgent_40455/link
http://www.reverbnation.com/c./l14/1273564/15281/Label/396716/Fan/MissionsAgent_40454/link
Weird, the device look like it's for more serious people and radiates a calm, and the ad goes for the exact opposite, but hey that's how ads work of course, I forgot.
Saw the Pixi in Best Buy, it is tiny like the Pre... Still hoping for a larger Palm device.
SanDisk is now using a creepy redhead to sell SlotRadio cards:
http://slotradio.com/slotRadio/cards