Virgin America, Singapore Airlines and Qantas, for starters. Starting today, you can safely include Air New Zealand in that discussion. In a bid to turn long-haul international travel on its head, the outfit has today revealed a freshly outfitted Boeing 777 with a coach cabin that easily puts every coach cabin found in the US to shame. Designed by Recaro, the world-class coach area includes 11 rows of Skycouches that can actually fold flat in order to create (admittedly short) beds for two. The best part? The "third seat" in the row will only cost a couple 50 percent of what it normally would, making it somewhat more affordable to buy a bed without springing for first class. You'll also find power sockets, USB ports and iPod connectors in every single coach seat, leaving the plane a Gogo-module away from being absolutely perfect. Pop those source links below for a hands-on at the Auckland unveiling by our good pals at Gadling.