Nook now in stock online and in stores, with new 'More In Store' content
By Joseph L. Flatley 
posted February 8th 2010 11:42AM
posted February 8th 2010 11:42AM
If you're a book lover who wants to take your relationship to another level entirely, you're in luck! It looks like Barnes and Noble has finally kicked production of the Nook in high gear, just in time for Valentine's Day. And when you do take hold of your e-reader (which should start appearing in stores this week), the company has plenty for you in the way of its all new, exclusive "More In Store" content, including: A short story by Adriana Trigiani (who you love), a Valentine's Day recipe for red velvet cupcakes from Anne Byrn, the Cake Mix Doctor, and something called "Read Between the Wines," a regular feature by renowned wine expert Kevin Zraly, a dude who tells you how to pair your favorite books with the perfect vintage. (Hint: if you're reading Tom Clancy's Ghost Recon, you might want to pop open a vintage 2007 Dancing Bull.) You can either order online (shipping is free for the time being) or, if you prefer to pick one up in person, hit up the In-Store Locator beginning February 10th to see when they're in stock at your fave B&N location. PR after the break.
Barnes & Noble Launches Exclusive In-Store Content and Promotions
Barnes & Noble, Inc., the world's largest bookseller, announced that its popular nook eBook reader -- the ultimate gift for book lovers -- is in stock online at nook.com and will be rolling out in the majority of Barnes & Noble stores beginning mid-week, just in time for Valentine's Day. While in-store, nook customers will enjoy exclusive holiday-themed online content, kicking off this month.
Barnes & Noble quickly sold out of nook stock online over the holidays due to unprecedented customer demand. Since then the company has ramped up production and is shipping stock to the majority of its stores, beginning this week. Customers can visit the Barnes & Noble nook In-Store Locator at www.bn.com/nook/instore, updated daily beginning February 10, to find local stores with devices in-stock.
Enhanced in-store connectivity allows nook customers to seamlessly access fast, free Wi-Fi in Barnes & Noble stores. There, they can browse the extensive library of more than a million eBooks, magazines and newspapers and enjoy exclusive "More In Store" content and promotional offers, officially launching in February, which include:
-- A short story by bestselling favorite Adriana Trigiani featuring characters from her newest blockbuster, Brava, Valentine.
-- A Valentine's Day recipe for red velvet cupcakes from Anne Byrn, the Cake Mix Doctor.
-- "Read Between the Wines," a regular feature by renowned wine expert Kevin Zraly, guides readers and wine lovers through the mystery of pairing books with the perfect vintage.
"nook is the perfect Valentine's Day gift for anyone who loves reading. Demand for nook continues to be very high, and we're pleased our customers will be able to try and buy nook in our stores and online and enjoy it in time for the holiday," said William J. Lynch, President of Barnes & Noble.com. "In Barnes & Noble stores, nook owners will enjoy exciting nook-only content from their favorite authors and other valuable offers, along with fast and free in-store Wi-Fi, which nook customers have been accessing in droves over the last few weeks."
New Barnes & Noble in-store content will be updated weekly and available for a four-week period. nook users can stay apprised of upcoming exclusive More In Store content at www.bn.com/nook/moreinstore. Also in February, nook users in Barnes & Noble stores can enjoy 10 percent off any CD. nook customers need only show the special offer on their nook to the cashier to redeem.
Barnes & Noble has continued to optimize nook software for an improved reading experience with the newly updated nook v1.2. Automatic over the air (OTA) updates, which do not require any action from nook customers, are underway and will be conducted seamlessly through this week. nook customers currently using the previous version can also immediately download v1.2 at www.nook.com/support, where additional update and technical support information is available.
nook marries innovative technology and sleek minimalist design with access to the Barnes & Noble's digital store of over one million eBooks, newspapers and magazines. nook's color touch screen for navigation along with a best-in-class E Ink display offer an immersive, enjoyable e-reading experience. It offers both 3G wireless and Wi-Fi access and is the first to offer digital lending for a wide selection of eBooks through its LendMe(TM) technology.
To learn more and experience nook, visit www.nook.com. Follow our eBooks and other updates on www.bn.com/twitter. To learn more about the free Barnes & Noble eReader software and Barnes & Noble eBookstore apps, visit www.barnesandnoble.com/ebooks.
Barnes & Noble, Inc., the world's largest bookseller, announced that its popular nook eBook reader -- the ultimate gift for book lovers -- is in stock online at nook.com and will be rolling out in the majority of Barnes & Noble stores beginning mid-week, just in time for Valentine's Day. While in-store, nook customers will enjoy exclusive holiday-themed online content, kicking off this month.
Barnes & Noble quickly sold out of nook stock online over the holidays due to unprecedented customer demand. Since then the company has ramped up production and is shipping stock to the majority of its stores, beginning this week. Customers can visit the Barnes & Noble nook In-Store Locator at www.bn.com/nook/instore, updated daily beginning February 10, to find local stores with devices in-stock.
Enhanced in-store connectivity allows nook customers to seamlessly access fast, free Wi-Fi in Barnes & Noble stores. There, they can browse the extensive library of more than a million eBooks, magazines and newspapers and enjoy exclusive "More In Store" content and promotional offers, officially launching in February, which include:
-- A short story by bestselling favorite Adriana Trigiani featuring characters from her newest blockbuster, Brava, Valentine.
-- A Valentine's Day recipe for red velvet cupcakes from Anne Byrn, the Cake Mix Doctor.
-- "Read Between the Wines," a regular feature by renowned wine expert Kevin Zraly, guides readers and wine lovers through the mystery of pairing books with the perfect vintage.
"nook is the perfect Valentine's Day gift for anyone who loves reading. Demand for nook continues to be very high, and we're pleased our customers will be able to try and buy nook in our stores and online and enjoy it in time for the holiday," said William J. Lynch, President of Barnes & Noble.com. "In Barnes & Noble stores, nook owners will enjoy exciting nook-only content from their favorite authors and other valuable offers, along with fast and free in-store Wi-Fi, which nook customers have been accessing in droves over the last few weeks."
New Barnes & Noble in-store content will be updated weekly and available for a four-week period. nook users can stay apprised of upcoming exclusive More In Store content at www.bn.com/nook/moreinstore. Also in February, nook users in Barnes & Noble stores can enjoy 10 percent off any CD. nook customers need only show the special offer on their nook to the cashier to redeem.
Barnes & Noble has continued to optimize nook software for an improved reading experience with the newly updated nook v1.2. Automatic over the air (OTA) updates, which do not require any action from nook customers, are underway and will be conducted seamlessly through this week. nook customers currently using the previous version can also immediately download v1.2 at www.nook.com/support, where additional update and technical support information is available.
nook marries innovative technology and sleek minimalist design with access to the Barnes & Noble's digital store of over one million eBooks, newspapers and magazines. nook's color touch screen for navigation along with a best-in-class E Ink display offer an immersive, enjoyable e-reading experience. It offers both 3G wireless and Wi-Fi access and is the first to offer digital lending for a wide selection of eBooks through its LendMe(TM) technology.
To learn more and experience nook, visit www.nook.com. Follow our eBooks and other updates on www.bn.com/twitter. To learn more about the free Barnes & Noble eReader software and Barnes & Noble eBookstore apps, visit www.barnesandnoble.com/ebooks.
Since my wife broke her Kindle 2 (purchased 12/15/09, broken by 01/26/10) I might have to look into getting a nook. Though the Notion Ink Adam as an e-reader looks pretty sweet..
@Serus I could be wrong, but won't moving to the Nook mean she looses access to her Kindle books. I thought the formats were incompatible.
@mtkupp They're incompatible out-of-the-box. With jiggery-pokery you can use one on the other. :)
For now I think were going to wait before purchasing another device. My wife is enjoying reading on her iPhone Kindle app.
eReaders just seem a little too fragile for our use. We'll be taking a look at a tablet device, like the Notion Ink Adam, that can do quite a bit more and only marginally more expensive..
@Serus OK I'll bite, how did she break it?
I'm really debating between this and the Kindle. Now that the Kindle has an SDK this is making that decision much harder.
@djt Don't forget that there's also Nook development going on too. While there's no app store, it's a whole lot more open. Nice starting point of info: http://nookdevs.com/NookLauncher
I got my Nook back in early January and I'm very happy with it. The latest software update made many good changes, too.
@groberts1980 Have you noticed an improvement in battery life at all. Compared to my Kindles, my Nook has had horrible battery life. In fact....compared to what Barnes and Noble claimed my battery life is horrible. Read a couple of hours and battery life drops 25%.
@rand I can't say I've done enough reading to notice a change in battery life since I updated. All in all I've been pretty disappointed with battery life in general. It's the only thing I don't like about the nook. I basically keep it in airplane mode just to get any decent amount of time out of it. Just out of curiosity, how can a software update get more battery life? I tend to think of that as strictly a hardware thing.
@groberts1980 An update can optimize the way it uses batter giving it a bit more life.
With one is the better deal, if I just want to read my DRM-free ebooks and PDFs on the go?
@Verythrax
Neither.
For DRM free, just about any reader does the job. PDF isn't great on any, especially if you are trying to read an A4 PDF on a 6 inch screen.
I'd go for something that supports ePub at the very least, although if you use something like Calibre, no problem, as you can change from just about any format to any of the other common formats.
@Verythrax The nook supports ePub, and Kindle does not. I recently received my Nook in mid January, and I've been loving it. Battery life only lasts about 3 days for me, but that's plenty for me.
Is lag included in that price or was it simply a bonus option for early adopters
Are they going to start carying these in store? I've heard rumors that MS was going to release their Cert books in Barnes & Noble's estore...if that's the case then I might purchase one.
I was interested in this but I've become attracted to the Courier from MS or the iPad....
Plus lackluster reviews aren't making me that excited for it.
@TheLionOfAzzalle
Nook Nook...
Who's there?
iPad!
iPad who?
iPad coming to raise prices for everyone and screw up the current price scheme so Apple can sell something that is it not...
@TheLionOfAzzalle
The Helvetica Neue font on the Nook is superb IMO. No, it doesn't give you that book like look when you're glancing at the letter, but it's extremely readable.
No date yet for Europe?
I am really interested in the Alex from Spring Designs. It looks like what I wanted from the nook (faster, more Android functionality).
Has there been any news for it's release?
To me, the big news here is that if I have cash in hand and want one TODAY (well, starting Feb 10th), I can actually get it and not have to wait for shipping.
@MarkB I placed an order for mine just yesterday on the B&N website and they have already notified me that it is shipping. I bet I have it by Friday. Free 2-3 day shipping was included.
Anyone else think the price will slowly come down as they ship more?
@joelaf It's hard to say. It depends on where the market goes, not really where production goes. Amazon didn't lower their prices drastically until the Nook was anounced at a considerable discount ($259 as opposed to Kindles $359 I think?)
Kicked up production or now have a lot of excess supply b/c buyers are waiting to see the iPad? Guessing the latter.
As far as dedicated e-readers so the Nook is more visually appealing than the Kindle, but Kindle feels better in the hand. I'm a Sony 505 fan, but realize some love their 3G.
So do we yet know whether MacMillan et al are jacking up the prices on the Nook as well as the Kindle? Because I've heard nothing on that front yet, but I assume it's happening.
@mmaestro I would assume it's happening as well, they just have to renegotiate.
I think it's kinda funny, when Apple was king of MP3's they pushed for lower prices. Now that they are coming in behind the big names in the book business, they go for higher prices in order to get contracts.
For the iPad users, it's really a wash - They can read books via the Amazon Kindle app as well as the Apple Books app, so they have the best of both worlds (if not battery life, size, weight, etc.)
Now if Amazon releases an Android App, the Nook could have a niche since they'll have both B&N and Amazon books. But I don't think Amazon will do that until they are forced to. Just my two cents though, take it for what its worth...
@Serus here is the difference - when Apple started iTMS the music industry was in shambles. Illegal downloads were killing it. At the time the music industry was willing to try anything and Apple had a plan. Also Apple proposed charging about what you could buy a CD for, and at lower quality.
The book industry, while not in great shape, is not suffering b/c of illegal downloads. It makes decent money from hard copy sales and doesn't want to jeopardize that in an experiment with electronic media.
Bottomline: the music industry needed Apple, the book industry does not. Hard copy books will be popular for sometime to come so publishers don't feel all that pressured to cave on pricing.
Can anybody chime in about how newspaper content, particularly comics display on these things? Aside from books, that would be a major reason I'd get one, along with a subscription to The Economist.
I know I wouldn't like this but knowing that they are available now just makes me want to buy one. Go figure...
Why isn't everyone yelling that the Nook is dead, just like they were saying about the Kindle when the iPad came out?
Ugh. I was going to wait for the Alex e-reader at the end of the month since it's been getting some good reports but now I'm tempted to get the nook.
decisions.....decisions....
Now you don't have to look under every NOOK and cranny to find one... see because the name is NOOK and... well.. um, forget it.
Frick, I bought a Kindle last night..... I tried the Nook as they had one demo in store and the screen was nice and clear, I just didn't feel like waiting for them. Also I ultimately didn't like the whole touch screen thing if it wasn't gonna be as smooth as the iPhone (it has spoiled it for me)
Me Mum has a kindle and I spent the whole day screwing with it and it just seems like a really well thought out piece of hardware. Tried the Washington Times on there and it really wasn't that bad once you figured out the navigation..... but, now every time I go into B+N I'm going to have an ever so slight nagging regret that I didn't wait the ONE day for them to announce the Nook to be sold in stores.
Just ordered my nook on Sunday. Scheduled for delivery today. Guess I'm beating the "in store" by one day. Woo Hoo.
I have been contemplating the ebook jump for a while now. I like the look and feel of the nook, plus it just like that it comes from a book company. I feel like amazon could kill off the kindle at any time since they have so many other things, where b&n is a bookseller. They would be more dedicated to the ebook idea. I don't know, maybe that's crazy, but I just feel that way.
Also, I like the e-ink look over the "computer screen" of the ipad. I have a hard time reading on my iPhone. I hope the nook is a better experience for me. :)
the nook needs a text to speech feature that is standard in the kindle