Motorola Backflip for AT&T unboxing and hands-on
We've just taken delivery of an AT&T-branded Motorola Backflip -- the carrier's very first Android device -- and we wanted to share with you our magical first moments putting the phone through its paces. Here's a quick rundown of our first impressions:
- It feels solidly-built -- probably a notch better than the CLIQ. There's no wiggle or weirdness in the hinge whatsoever. Of course, we know from personal experience that "feels solidly-built" doesn't necessarily mean it is solidly-built, so the jury's still out on how it'll hold up with regular use, especially with the keyboard exposed full-time.
- Opening and closing the phone isn't a natural one-handed operation, unless you're comfortable putting it at extreme risk of an unfortunate tumble.
- It's laggy right out of the box, which doesn't bode well for usability once you load it up with your own apps. Of course, it uses exactly the same processor as the CLIQ, so that doesn't come as a surprise.
- It's filled to the brim with pre-loaded AT&T stuff: AllSport GPS, AT&T Maps, AT&T Music (which takes the place of the standard Music app), AT&T Navigator, AT&T Wi-Fi Hotspots, Mobile Banking, MobiTV, MusicID, Where, and YPmobile. We strongly prefer the approach of offering a special branded Android Market portal where you can download your carrier's recommended apps.
- Blur looks and feels the same as it does on the CLIQ, though the main Blur widgets -- Social Status, Messages, and Happenings -- have been moved one home screen left of the main one (we prefer this configuration anyhow).
- Yahoo has replaced Google as the default search provider throughout the phone. It's crazy: the home screen widget, the browser, everything's been programmed to use Yahoo. We love us some irony, but golly, we'd prefer Google searches most of the time.
- Despite the low tactility brought about by the membrane design, we found the keyboard to be quite usable, possibly because each individual key is so big. Having the camera down there in the corner is odd, but it didn't get in our way -- and it's great for self-portraits.
- Speaking of the camera, our initial impression is that it's better than the Droid and on par with the CLIQ (noticing a trend here?). There's no macro mode, but we didn't really need it for close-ups. You can see a sample below.
- The screen is way too small; seeing a solid three-quarters of an inch of black space above it is a source of constant anger for us every time we look at it. That said, it feels exactly the same as the unit on the CLIQ -- not bad.
- In our quick use, we didn't feel that the rear touchpad was adding any value -- we never felt like it was making anything "easier." Over time, though, we could see getting used to it and even growing fond of it.




























Interesting concept, wouldn't buy it though...
Unfortunately, AT&T puts their junk apps on everything (I'm guessing not iphone, but don't know for certain). They are also more-or-less permanent and you're unable to remove them. I'll just add my experience with them on my Samsung Impression:
AT&T Music: just an mp3 player. works ok, sounds ok
AT&T navigation: used for a while. Worked fine, just too pricey
AT&T maps: no idea what this is. I loaded google maps on my phone and haven't looked back. Unfortunately, ATT prohibits the app from accesing the gps data, so it can only locate you 'approximately'. This is fine for me, since I'm the one standing in my shoes, I know where I'm at, and just google maps to find stuff I DON"T know the location of.
MobileBanking is a joke. there's like three or four 'banks' in there that I've never even heard of. I guess if you're going to open a new account with them it might be useful.
Yellow pages mobile is ok. gives directions that google maps can't, but not as useful overall than google maps
allsportgps: my favorite by far. Use this all the time. A pretty good app that isn't related to ATT (it's available on many phones/carriers). Use it for trail runs,cycling, mountainbiking.
Tried Where, briefly. Still have not idea what it is for.
mobitv: no idea, wasn't even interested in trying it out.
MusicID: utter crap. If I hear a song I'm not familiar with and actually find it interesting, I'll just listen to the lyrics then do a GOOGLE search for those lyrics and find the song that way. It's not that difficult, really. I've tried using it a couple times on easy songs and it failed everytime. Not wrong, just not able to identify song.
I desperately want an android phone and since I stil have ayear at ATT ((at least), it's going to have to one of the new offerings. I knew this one wasn't going to be it, but I am interested in how it turns out. Thanks to Engadget, I feel sad for my future phone plans.
@evilbonsai When you say AT&T prohibits the application from getting a GPS lock, which application are you referring to? The built in Google Maps application on Android? Because I use GPS on my phones alot with Google Latitude, Geocaching, Maps, ect.
@RJMcKenzie
Not on Adroid, on my Samsung Impression. ATT apps work fine (and cost $$), google maps is not supported on my phone and it can't access gps data, only cell data.
RAAAAAAAAAAAAAAAAAAAAAAAAAAWR!!!!!!!!!!!!!!!!!!!!!!!
THE BEZEL MONSTER IS HERE!!!!!!!!!!!!!!
If it had stock Android (for current updates.. forget Blurcrap), and a better processor/ram, I'd say it was a winner. The design is unique for this stale slate market, and the front facing camera+flash is a winner. The rest.. as especially that weird touchpad is.. meh.
I'm waiting for either Sprint or AT&T to get a new, super nice Android (or WMS7) phone so I can get rid of my garbage iPhone..
Wow, and this is why I left AT&T instead of waiting for them to get Android. I knew they would botch this. Laggy, probably because of all the AT&T bloatware that doesn't work fast worth a damn no matter what phone its on( I had four AT&T phones to prove it), they should have did a portal in marketplace like Verizon did, you would have a choice. Yahoo? really AT&T, I'm not surprised. How you going to replace a powerhouse like Google with a cheap chump of a completition of a search provider who almost got brought out by Microstupid (And don't they have some type of partnership in the works!?) and won't this have future ramifications on the OS and Google apps already on the phone if they haven't been raped off already? Control freaks.
@Caprice Dates
"should have did"?
Wow, I just can't let that go. Please pick up a book.
Dude, get laid and get a life while you're at it.
I WOULD NEVER AND I MEAN EVER BUY ANOTHER MOTOROLA PHONE FROM AT&T. AT&T fucked up the design and have MOTO made it look like crap. I know their making another android crap phone for AT&T too the MOTO SPLIT which is unbearably ugly as hell. MOTOROLA I lost faith for your phones for AT&T. I'm getting the DESIRE when it comes to AT&T. Just screw that and the MOTO SPLIT two ugly Android phones made by MOTOROLA FOR ONLY AT&T.
BIG FAIL FOR AT&T
I want to ask at&t what took them so long to bring out this piece of xxxx ? May be at&t do not want a device that may compete with IPHONE ? is that why they took so long to release the android phone ?
The first android phone for at&t .... had to be a piece of xxxx.
Yahoo on a Google phone.... Brilliant. I remember Why I left AT&T now.
@Mrwirez
haha it's rediculous and how is google letting this ...o wait they almost forgot that yahoo search redicuously sucks compared to google.
I really want one. It reminds me of my fuze that I had and really enjoyed, but with an os that is way more stable and useable. Usally I like the portrait style boards but this thing looks sweet. Its a 100 bucks, you cant ask for too much when it won't be subsidized as much as an iPhone. Just ask for good usability, keyboad, and a nice camera.
@bailey12345 I also am still interested in this phone.
I think it’s absolutely crazy: who’s using Yahoo! search these days? (Even Bing is much better.) And especially on Android (i.e. Google) device.
They said “the default search provider”. Unless it is easy to re-set search provider to Google, I will not buy this phone and would urge everyone not to buy it.
“Also included is a ton of AT&T apps including AllSport GPS, AT&T Maps, AT&T Music (which takes the place of the standard Music app), AT&T Navigator, AT&T Wi-Fi Hotspots, Mobile Banking, MobiTV, MusicID, Where, and YPmobile.”
And who needs those crappy AT&T applications! Give us back Google Maps with navigation support!
I’d be so happy if something like Nexus One would be available (with 3G) on AT&T!
This phone is junk, the screen is waaaaayyyy too small. Plus, who the hell wants their keyboard on the outside of the phone??? Have you seen the back of phones before?? They usually get scratched up and stuff. ALSO...good luck buying a case for that POS!! Hahaha!! I'd love to see how the cases for this thing will look and work...if any...
@Plazmic Flame
Google should make their own rules for the Android OS now...no screens smaller than 4" inches.
Good but not good enough to
ditch my beloved iPhone. The iPhone will continue to dominate. Shoot me a message when this is no longer true. Apple sandbags their tech and will jump forward when anyone else gets close.
AT&T blew it, bloated out Android and I hope the famous MOTOFLAWS™ on this device come out very soon.
Wow, what fail. There doesn't seem to be any redeeming factor to this phone besides the unique look. ATT took out all the great Google integration (does it have the Gmail app at least?) added their own crapware and then pushed it out the door. This reeks of deliberate sabotage. They didn't want this phone to approach the quality of the iPhone at all.
Shame on ATT for crippling a phone that could have had an interesting market and shame on Motorola for letting them do it. Hopefully root will be easy to obtain and modders can rescue this abomination for all the unfortunate people who are stuck with ATT but want Android.
@DJ Yes it has Gmail
Here are my thoughts on this device. I am shocked like everyone else that they decided to use Yahoo! over Google for the search. But this is an Android phone isn't there a way to change it back to Google search? All the AT&T applications on there really don't do anything for me as well. But oh well, I'm sure there is a way to uninstall them.
As for the lack of Google Maps navigation, I'm pretty sure they don't have navigation in Android version 1.5 with Google Maps. This phone is running 1.5 and will be upgradable to 2.1 in the future. I've read that it will be sometime in the first half of this year.
This isn't a high end Android phone. AT&T is selling this phone for $99 after mail in rebate and for $350 with no contract. The Nexus One sells for $525. That's almost a $200 difference which is why the hardware isn't as good.
I'm still gonna go into the AT&T store on Sunday and check this phone out.
And from what I have been reading and watching on Internet the Backflip was gonna use Google instead of Yahoo! liked they showed at CES. This is a way out there possibility that Engadget got one of those units that were at CES that came loaded with Yahoo!? We will have to see on Sunday when it becomes available to the masses.
I think what everyone is failing to remember is that this isn't a high powered phone. It's clearly made for people that love texting with a physical keyboard and want great integration with their social networks. I can already tell this phone isn't for me but you guys need to find some patience and see what 2 phones HTC will be putting out(Desire?).
@Itami Your exactly right, this isn't a higher end phone. You can't really put it on the same level as the Nexus One.
So what's the KHOTAR on this thing?
Here is a list of all the applications that I seen in this video that were in the phone.
Account Settings
Alarm Clock
AllSport GPS
AT&T Maps
AT&T Music
AT&T Naviagtor
AT&T Radio
AT&T WiFi Hot Spots
Browser
Calculator
Calendar
Camcorder
Camera
Contacts
Dialer
Email
Gmail
Google Maps
Google Talk
Happenings
Help Center
IM
Manage SIM card
Market
Messaging
Mobile Banking
Mobile Video
MobiTV
MusicID
News
Picture Gallery
Purchased Media
Quickoffice
Settings
Text Messing
Voice Dial
Where
Youtube
Y!Mobile
This last one that I called Y!Mobile is my guess on what the was.
Found out what the last icon is for YPMobile, an application from AT&T
Me 6 months ago: "Wow if this [phone that turned out to be the Droid] is real then it would show that not even Motorola is capable of fucking up in making an Android device!"
Sooo, do I win any prizes for this jinx?
my bet is the google stuff all dissapeared off the backflip because of apple and the iphone on att .. everyone is aware of the apple google war..
Aside from the novelty factor, I don't see the point of this device...
Maybe AT&T specifically designed this phone to scare users away from the Android OS and any Android phones. Motorola built the Droid, so they can't be at fault (unless the engineers who worked on it have quit :-).
Let's see what makes it a bad phone:
1. Small screen and resolution (3.1" 320x480 - let's go back... to the past :-);
2. Form factor. Seriously, just why was this phone put into production? It would look good as a concept, but in real life it's quite useless. They took the best things from the clamshell and slider forms (screen and keyboard protection) and threw them out of the window.
3. Yahoo instead of Google. I understand that Yahoo somehow managed to get them into this partnership, but they're pissing off 2 other big guys while not getting much in return: Microsoft (which owns Bing, which Yahoo uses for search) and Google (which owns Android, Calendar, Gmail, and other stuff that was tied quite well to the OS).
4. Hm... OK, I can't think of anything else, but the reasons above are more than enough for me not to buy this phone.
Just got an email from AT&T that it is available. I went to their site to check it out. Guess what? No 3G! That's right! Want 3G, better get an iPhone. Backflip goes from fail to epic fail :(
Maybe this is not news, but it sure surprises me that a state to the art Android smart phone from Motorola doesn't run 3G on AT&T's own network.
@thedarksavant
AT&T rep just told me that it does run at 3G.
Seems like a lot of confusion over this phone & op sys. I spoke with an AT&T tech supervisor today about the tethering ~ whether it will be enabled with Android 2.1. He told me it should, but didn't want to commit to it, so we conferenced in with a (low-level) Motorola tech person who said that NO Motorola Android phones, regardless of the build, will support tethering. Both me and the AT&T rep were speechless, so I asked Moto rep again if that was correct and did he really want to say that? Yes, he replied, NO Moto Androids will support tethering.
After Moto was gone AT&T said they'd get back to me tomorrow to either confirm or deny the future tethering issue, as neither one of us could believe what Moto rep was saying.
Needless to say, regardless of what you think of the Backflip, if no Moto Androids will support tethering ever, they just won't sell any in the first place.
@malagodi
I was going off the AT&T website where they have in big bold red letters '3G' on some phones by not on the Backflip. Hope I'm wrong, 'cause that's just plain, well, wrong, but I don't think I'll buy it either way.
Rumor has it that the Nexus One will be on Sprint's network soon, so I can switch to Credo Mobile with my other hippie friends ;)
So NOKIA N 97/n 97 MINI or Moto backflip ??