Ford's been slowly but surely tweaking its MyFord Touch interface for months now, and the latest stroke of genius to come across will surely light up the faces of treehuggers. In an effort to provide more routing options to drivers, the automaker is showcasing its new Eco-Route function in the 2011 Edge, which may or may not cause velitation with the good folks over at Garmin's similarly titled ecoRoute project. At any rate, the new addition allows motorists to choose between the fastest route, shortest (distance) route or most fuel efficient route, and it places the estimated time of travel for each within eyesight. We're guessing that most of you would simply select the method that requires the smallest investment of time, but those with nothing but may enjoy the new option. And somehow, somewhere, Mother Earth is blowing you a carbon-free kiss. Check out a brief demonstration video after the break.
New myford Touch 'coaches' drivers to improve fuel efficiency; navigation adds eco-route feature
* New MyFord Touch™ driver connect technology provides an array of real-time feedback on fuel efficiency performance that helps coach drivers to optimize their miles per gallon
* MyFord Touch map-based navigation offers an Eco-Route option, which instantly calculates the most fuel-efficient route for the driver. Ford testing shows Eco-Route can help achieve fuel economy gains of up to 15 percent
* MyFord Touch launches this summer on the 2011 Ford Edge and will be available globally on the 2012 Ford Focus. MyLincoln Touch will be standard equipment on new Lincoln vehicles beginning with the 2011 Lincoln MKX
DEARBORN, Mich., April 14, 2010 – When it comes to achieving the best possible fuel mileage the way you drive can be nearly as important as the vehicle you drive.
Ford's advanced new in-vehicle system – MyFord Touch™ – offers an array of real-time information on fuel economy performance that can coach drivers to get more miles to the gallon and save on fuel costs. In addition, MyFord Touch's map-based navigation system offers an
Eco-Route option that quickly calculates the most fuel efficient route a driver can take to get from A to B.
MyFord Touch is the latest innovation from Ford to help drivers optimize fuel economy. It builds on the fuel efficiency "coaching" concept Ford pioneered on its SmartGauge™ with EcoGuide cluster for the 2010 Ford Fusion Hybrid and Mercury Milan Hybrid as well as the all-new 2011 Lincoln MKZ Hybrid. The system provides real-time fuel economy data and promotes fuel-efficient driving by showing a graphic of growing leaves and flowers.
"We have learned that when we provide drivers the information and tools in an interactive and entertaining way, they want to drive more fuel efficiently," said Jim Buczkowski, director of Global Electrical and Electronics Systems Engineering. "MyFord Touch provides an unprecedented level of information and interaction so drivers can make the choice to be more fuel efficient."
The green road home
When a driver provides a destination to the navigation system, MyFord Touch accesses historical and real-time traffic data as well as posted speed information to calculate three navigation options: Fastest, Shortest and Eco-Route.
Eco-Route is not necessarily the fastest or shortest route but is the most fuel efficient. Typically, it charts a course that avoids congested freeways while maximizing the use of major roads where the driver can maintain an efficient rate of speed. When Ford of Europe engineers tested the feature, they achieved up to a 15 percent improvement in fuel economy using the Eco-Route.
"When drivers use Eco-Route – particularly in combination with MyFord Touch's fuel-economy feedback and fuel-efficient driving techniques – they can achieve a noticeable increase in fuel efficiency," said Jennifer Brace-Mezigian, Ford user interface design engineer.
In addition to its Eco-Route feature, MyFord Touch enables drivers to monitor and track their vehicle's real-time fuel economy performance and mile-per-gallon averages for the past five, 10 and 30 minutes in the form of a bar chart next to the fuel gauge on the display. Drivers can customize the amount of information provided to meet their needs and hone their eco-driving skills over time.
"MyFord Touch not only gives drivers information they can use to improve their driving habits, but also expands on that capability by engaging the navigation system to give drivers a variety of options," Brace-Mezigian said. "The benefits will be greater because MyFord Touch and MyLincoln Touch will be widely available in the future."
Eco-driving tips
The U.S. Energy Information Administration reports that the U.S. uses about 150 billion gallons of gasoline annually. If every driver practiced eco-driving techniques, which can result in an EPA-estimated 15 percent benefit in fuel economy, more than 22 billion gallons of gas would be saved.
Eco-driving techniques tested by Ford showed that motorists coached in eco-driving can significantly improve the fuel economy performance of their vehicles. Here are simple tips that any driver can use:
1. Slow down and watch speed – Drive 55 mph instead of 65 to save fuel. EPA estimates a 10 to 15 percent improvement in fuel economy by following this tip. Also, aim for a constant speed. Pumping the accelerator sends more fuel into the engine. Using cruise control whenever possible on the highway helps maintain speed and conserve fuel.
2. Accelerate and brake smoothly – Accelerating smoothly from a stop and braking softly conserves fuel. Fast starts, weaving in and out of traffic and hard braking wastes fuel and wears out some of the vehicle components, such as brakes and tires, more quickly. Maintain a safe distance between vehicles and anticipate traffic conditions to allow for more time to brake and accelerate gradually.
3. No idling – Today's engines don't need a warm-up. Start the car immediately and gently drive away. Don't leave your car idling. Prolonged idling increases emissions and wastes fuel. Turn the engine off in non-traffic situations, such as at bank and fast food drive-up windows, when idling more than 30 seconds.
4. Check your tires – Keep tires properly inflated to the recommended tire pressure. This alone can reduce the average amount of fuel use by 3 to 4 percent. Under-inflated tires increase rolling resistance and reduce fuel economy. They also wear more rapidly. Check the vehicle's door-post sticker for minimum cold tire inflation pressure.
5. Be kind to your vehicle – Maintain proper engine tune-up to keep vehicles running efficiently. Keep the wheels aligned. Wheels that are fighting each other wastes fuel. Replace air filters as recommended. Use a fuel with good detergent additives to keep the vehicle engine clean and performing efficiently. Always consult the owner's manual for proper maintenance.
6. Travel light – Avoid piling a lot of luggage on the roof rack. The added frontal area reduces aerodynamics and will hurt fuel economy, reducing it by as much as 5 percent. Remove excess weight from the vehicle. Unnecessary weight, such as unneeded items in the trunk, makes the engine work harder and consumes more fuel.
7. Minimize use of heater and air conditioning – Use heating and air conditioning selectively to reduce the load on the engine. Decreasing your usage of the air conditioner when temperatures are above 80 degrees can help you save 10 to 15 percent of fuel. Use the vent setting as much as possible. Park in the shade to keep the vehicle cool and reduce the need for air conditioning.
8. Close windows at high speeds – Don't drive with the windows open unless you keep your speed under 50 mph. Driving with the windows open at highway speeds increases aerodynamic drag on the vehicle and lowers fuel economy.
9. Choose the right oil – Use good-quality oils with the viscosity grade recommended in the owner's guide. Ford recommends SAE 5W-20 oil for most cars and trucks to provide the best fuel economy. Only oils "certified for gasoline engines" by the American Petroleum Institute with the starburst symbol should be used.
10. Consolidate trips – Plan ahead to consolidate your trips. This will enable you to bypass congested routes and lead to less idling.
For additional information on how to save on gas, visit the Driving Skills for Life Web site and click on the "eco-driving" module. Ford's eco-driving initiative builds on the Alliance of Automobile Manufacturers' comprehensive nationwide effort to promote eco-driving at www.EcoDrivingUSA.com.
"Please wait, calculating route" "Route calculated: Please turn off the engine, exit the vehicle and swing your fat ass on a bicycle If a GPS could spit, then I could hit that Taco Bell from here you lazy sumabitch."
Darren, the main point of the new features is that it will direct you to a route that avoids traffic congestion, which means that will will save gas AND time. So now people who don't care about the environment and who don't care about where their gas money is going can benefit with those of us who are a bit more enlightened.
@FitFan I suppose the mileage isn't bad for a gigantic SUV, 27 to 30 mpg highway. If you applied the same mileage enhancing things they did to this monster, to a normal sedan, you'd be looking at 40 mpg. That's beginning to approach the kind of mileage all vehicles should be getting.
To clarify: As per that demo in the video, the "eco-route" sends the car on a 12 mile, 28 minute drive. That's 12 minutes longer that the engine would be running than had they taken the fastest route.
I understand how cars work, I think I might just not be being clear enough with my wording. It may be fuel-efficient, but you're still running the engine longer by taking routes that make you spend more time until you reach your destination, which isn't good for your car or wallet in the long run.
I wonder if they're taking into account altitude while traveling... Going uphill certainly burns more gas and likewise downhill saves... Hopefully active traffic management is already under the hood.
Ugh. "MyFord"? This infantile "My" crap was finally dying. Even Microsoft finally gave it up, and now we have the MyTouch phone and this dumb MyFord.
Yeah, I know it's MY Ford. It's in MY garage or under MY ass.
Note to vendors: Don't put "My Little Pony" branding on a product that is sold to adults for tens of thousands of dollars. Hell, don't put it on ANYTHING. It's stupid.
This is a great idea. I'll always take the fastest route, and if this catches on, a bunch of other people will take the "eco-route" and alleviate the traffic.
Nice.... but not so nice. So with eco-route traffic will be diverted trough plane neighbourhoods instead on the faster main roads. It needs some tweeking i guess so you can get a slightly more eco-friendly route without sacrificing too much time. An option like... i am willing to spent 10% more time if i can save 8% on the fuel. (Spent 20% more time if i can save 16% fuel.) Ultimately a user should be able to set this tradeof himself in the system.
Now that we've thrown 'em off the trail, use the form below to get in touch with the people at Engadget. Please fill in all of the required fields because they're required.
Routing....
Route Complete...
View Route:
Parallel park here,
Walk
@yulebellow
The video has been overtaken by dark forces.
@yulebellow Where do I park my deathstar?
The video is private. "Wrong viewing privileges."
@coolbho3000
worked for me.
I had this feature at least 5 years ago on a Mio C210.
Cool Beans.
Wish I could play the video though..
@SolidSnake
Try using your codec.
@pur
snaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaake
@pur
+2 internets for you...
Obviously the path that would use the least gasoline is to warp space-time.
Or walk, whatever.
"Please wait, calculating route"
"Route calculated:
Please turn off the engine,
exit the vehicle
and swing your fat ass on a bicycle
If a GPS could spit, then I could hit that Taco Bell from here you lazy sumabitch."
Darren, the main point of the new features is that it will direct you to a route that avoids traffic congestion, which means that will will save gas AND time. So now people who don't care about the environment and who don't care about where their gas money is going can benefit with those of us who are a bit more enlightened.
@FitFan
Wouldn't that be the "Fastest Route"?
@vinnie05 Yes, it is possible for fastest route and eco route to match.
@FitFan
I suppose the mileage isn't bad for a gigantic SUV, 27 to 30 mpg highway. If you applied the same mileage enhancing things they did to this monster, to a normal sedan, you'd be looking at 40 mpg. That's beginning to approach the kind of mileage all vehicles should be getting.
"Get your ass out of me and go buy a car in some other country."
But your engine is still running longer...
@BSprague
To clarify:
As per that demo in the video, the "eco-route" sends the car on a 12 mile, 28 minute drive. That's 12 minutes longer that the engine would be running than had they taken the fastest route.
@BSprague U sir lack a full understanding of how a car uses gasoline. No offense.
@Killer9013
I understand how cars work, I think I might just not be being clear enough with my wording. It may be fuel-efficient, but you're still running the engine longer by taking routes that make you spend more time until you reach your destination, which isn't good for your car or wallet in the long run.
I wonder if they're taking into account altitude while traveling... Going uphill certainly burns more gas and likewise downhill saves... Hopefully active traffic management is already under the hood.
Constant speed and speed traveled have a large affect on fuel millage. I suppose the most direct route would still win out in more situations though.
Will it automatically send a letter to your city council asking why in hell the stoplights still aren't timed?
Pretty cool, I'm surprised there isn't a bigger Microsoft logo on all of this since all of the software is done with Microsoft Sync.
Can it navigate the galaxy?
Ugh. "MyFord"? This infantile "My" crap was finally dying. Even Microsoft finally gave it up, and now we have the MyTouch phone and this dumb MyFord.
Yeah, I know it's MY Ford. It's in MY garage or under MY ass.
Note to vendors: Don't put "My Little Pony" branding on a product that is sold to adults for tens of thousands of dollars. Hell, don't put it on ANYTHING. It's stupid.
@engadget
"And somehow, somewhere, Mother Earth is blowing you a carbon-free kiss." Like the one up over the Iceland.
@machloja lol it's not 'the Iceland'
@machloja http://www.youtube.com/watch?v=lj3iNxZ8Dww
This is a great idea. I'll always take the fastest route, and if this catches on, a bunch of other people will take the "eco-route" and alleviate the traffic.
Nice.... but not so nice. So with eco-route traffic will be diverted trough plane neighbourhoods instead on the faster main roads. It needs some tweeking i guess so you can get a slightly more eco-friendly route without sacrificing too much time. An option like... i am willing to spent 10% more time if i can save 8% on the fuel. (Spent 20% more time if i can save 16% fuel.) Ultimately a user should be able to set this tradeof himself in the system.
Paul's free consultancy open 24/7.
@PaulP "plane" "tweeking" "to spent" "tradeof" ... as long as you're not consulting on spelling, I think you'll do well.
The Earth did just blow them a kiss, but in the form of a 4-mile high plume of toxic gas in Iceland.