Adobe's Digital Publishing Platform behind Wired app, uses CS5 tools and will be available to all
By Paul Miller 
posted June 1st 2010 10:19AM
posted June 1st 2010 10:19AM
posted June 1st 2010 10:19AM
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S*ck That steve jobs.
@potretr I think here it's not Adobe the winner...
@potretr
That's preposterous, Adobe doesn't run on iPhone OS!
@potretr
What makes you think Jobs would dislike this? As much as all the hatred would love to believe, Jobs isn't against all things Adobe, and he's also not out just to fuck Adobe over because he enjoys it so much. The only thing he wants to enforce is that devs use Apple tools for development, because that way Apple can keep tighter control over the platform, and has more options improving it. If this piece of Adobe software is Obj-C and adheres to all iPhone OS programming guidelines, no one has a problem and everyone wins. Flash is different, because it is basically a whole OS, with it's own compiler, vm, gfx api's etc, sidestepping everything Apple put into iPhone OS to keep it snappy and low on resources
@potretr Yeah steve, s*ck it sooo good! I'm sure this makes Steve really happy. Content publishing that follows "his" rules.
He got Adobe to do exactly what he wanted them to.
@potretr Errr this does solve the debate, if you want to develop for the iPad you have to use Objective-C.
@potretr oh snap!!! Right, apple?
@drange
I think he is talking about the developer agreement that killed off porting from Flash CS5 to iPhoneOS. This has nothing to do with Flash being on iPhone/iPad.
It is unclear who is the winner here, since Adobe was still forced to follow Apple's guidelines.
kiss and make up?
@ReubenO: No, more like Jobs to Adobe, "Kiss my ring."
nice...
this, children, is the future of print.
@oldpass56
The technology, absolutely! The current pricing, hopefully not!
@oldpass56 No. Wired is far to big and, well, there are more things coming. Far to early to call it done. And many asks how this is better than web pages. Good question.
http://interfacelab.com/is-this-really-the-future-of-magazines-or-why-didnt-they-just-use-html-5/
What a mess.
Looks like Adobe pulled the rabbit out of Apples ass...
@jpxdude
Ok, I like this one!!
@jpxdude
haha +!
@jpxdude, poor rabbit... Or poor Apple if the rabbit was molting...
I give it a week before Apple shuts this baby down!
@rwalrond
I was just thinking that haha - I wonder what Apple's excuse will be this time.
@rwalrond
They shut this now they'll have a lot of explaining to do with Wired. And if Wired pulls out, who knows what else will happen.
But as long as the iPad sells Steve won't care about any other repercussions.
@rwalrond I wonder.... Do you suppose they run this high profile kind of stuff past Apple prior to publishing? Opera had to get some kind of prior approval, did this?
@rwalrond Hey Morons, Apple knew about Wired using Adobe for their App way before this came out. You act like they snuck it thru the App store approval process.
@jsbaugh Easy now, no need to insult people.
It's not like Apple has ever pulled a product out of the App store after aproving it. or have they?
@Dshark I don't really care either way. The comment was just in fun.
@rwalrond Considering that Apple have been promoting the Wired app on the store, knowing full well how it was conceived, I think you haters should move right along.
Adobe conceded to Apple's rules, all is groovy.
@Dale P Haters, LOL, you need find something or someone better to be so passinate about. Relax buddy, I don't hate Apple, in fact I Love the money Apple sends me from App in the App Store.
I think Adobe needs to do a few things and soon
1 Fix Flash for all platforms as it can cause many to crash.
2 fix Adobe PDF so it can print with native handling as it messes up with some print drivers that work for all other apps.
3 Play nice with Apple (I usually use PC but not always - either way Adobe doesn't have the clout it used to - in my opinion - I could be wrong but there are far more alternatives for the same functions)
Good.. this is what they need to do. Adobe should cover their tracks so Apple can't point fingers anymore!
@potretr
Another idiot Apple Hater.
Adobe lost this round. They still haven't gotten Flash onto the iPhone or iPad. And they NEVER will.
@TheRogueFFAngel
I still don't have flash on my Pre yet either. Does that mean it'll NEVER come?
@TheRogueFFAngel
oh rly? :/
i thought of buying an iphone, but now I hear it will never have the full web experience... T-T
It's a shame that companies like Adobe have to go to such lengths to simultaneously circumvent- and complement- a platform & company that is behaving like such a spoiled brat.
On the other hand it's amazing what innovation can be fostered when you tell someone 'you can't do that'.
Developers have enough hurdles & challenges to contend with day-to-day without having to engineer elaborate workarounds just so their content can be seen on one device.
@thinkspring
Not unlike how Google djinn'd up a web-based Google Voice app so iPhone users could use Voice better.
@thinkspring "Developers have enough hurdles & challenges to contend with day-to-day without having to engineer elaborate workarounds just so their content can be seen on one device."
Reminds me of what web developers used to say about having to develop workarounds so their sites display correctly in IE ;)
@darksharpie Ah yes... and the continuing 'legacy' of IE6... alive & well some 10 years later. Sigh.
Adobe doesn't "have" to jump hurdles nor hop through hoops of fire, they want their place on the iPad, they could have easily said that they won't cave to Apple's rules and started developing for the Joo Joo
Isn't it nice when things just work?
Cool, Every ones a winner.
Apple get a more reliable platform from adobe, adobe get in on idevice action and we get better content.
Keep it coming!
@stevowils finally a comment that makes some sense.
+1
It would be great to be able to develop stuff on other platforms besides Macs.
the Wired app is amazing, Great Job Adobe & Wired Mag
And that Wired "app" is good how?
It's nothing more than a 500MB PDF file that has to go through the AppStore approval process and be downloaded each and every month.
AT&T won't let me download 500MB... not to mention any hotel or airport wifi connection is going to choke on a file that size when I'm traveling.
No thank you.
Wired: Give me an app like the FT.com iPad app.
@mrvco
Maybe the problems are the app approval cycle and downloading restrictions. Other phone platforms have neither issue.
@mrvco Seems like they could easily get around that just by having you only download the viewer, (no need to app approval after the first time), and then downloading the current issue progressively (maybe just grab as many pages as you're willing to wait for at the time). Of course, the "continued on page 99" from page 3 might be a problem :)
@darksharpie The FT.com iPad app is an excellent example of a good magazine app.
@zakany It's still going to take more than an hour every month to download a 500MB on Verizon or Sprint's network... and that's just for a single magazine.
poorly written Objective C - good!
poorly written Flash - bad!
@countschemula, poorly written code is poorly written code, no matter of the underlying technology or process.
@ddddd lol, you obviously either never tried one of those or your memory seems blurry.
I worked with Macromedia Director (anybody remember that one?) for a while... this is in no way comparable.
It's like commenting on SSD saying: Oh well this seem to be just a glorified floppy disk. True both mediums ultimately only store data but apart from that they are worlds apart.