Adobe's Digital Publishing Platform behind Wired app, uses CS5 tools and will be available to all

So, despite all that hubbub about Flash, Adobe managed to still deliver iPad magazine publishing tools to Wired after all... and it's not stopping there. Adobe's "digital viewer software" is the crux, which Adobe says it built in Apple's Objective C and will continue to maintain for the iPad while considering other platforms like the iPhone. Meanwhile, anything built matching this vaguely defined spec (Adobe's keeping a lot of details close to its chest right now) will be able to publish to this iPad reader software, along with any Flash 10.1 or AIR 2-compliant devices. HTML 5 will also come in to play somehow. Adobe will be releasing the publishing tech to Adobe Labs later this year, but you'll have to have Adobe InDesign CS5 to take advantage of it. Of course, none of this really solves the debate over 3rd party development tools for building iPad and iPhone apps, but it seems to sidestep it pretty handily.

[Dshark Posted Jun 1st 2010 11:31AM]

Way to go adobe! Keep giving the finger to the MAN.

[litestart Posted Jun 1st 2010 11:38AM]

One magazine issue is 500 MB! The app didn't have a lot a video. Short clips and some swipe animations. In a giant pdf. It's not that cool.

[fast Posted Jun 1st 2010 12:47PM]

Jobs must have found another thing to anchor iAds to by now. Since the first try failed in such a miserably pathetic way.

[Ben64 Posted Jun 1st 2010 1:31PM]

@ddddd back in the 90s where most monitors were 256 colors?

[harley3k Posted Jun 1st 2010 1:35PM]

So, what's to stop them from writing a Flash Player app in Objective-C - then you could load and run SWF files from the web? Wouldn't that be the same principle?

But then you could run crap-flash games for free, instead of paying .99 for them though - Steve won't like that.

[jakey Posted Jun 1st 2010 2:42PM]

@harley3k
They can't do that because that violates Apple's policy on interpreted code, which has been in existence for a long time (I remember Apple banning an app with a BASIC interpreter).

[countschemula Posted Jun 1st 2010 4:35PM]

@Ben64 yes, and a big part of production was making an 8-bit color palette to share between all of the graphics... omg, that takes me back... lol

[backwardheroes Posted Jun 18th 2010 2:34PM]

with html 5 digital publishing takes off again....
http://bhlog.com/posts/2010/6/18/digital-publishing-starts-now.html

[backwardheroes Posted Jun 18th 2010 2:42PM]

with html 5 digital publishing takes off again....
http://bhlog.com/posts/2010/6/18/digital-publishing-starts-now.html