We can't say we didn't see this coming, but Vodafone's finally put its bespoke 360 phones out of misery. The reason? To focus on making its 360 services -- mainly social networking integration and an app store -- "available on as many devices as we can as soon as we can." Sounds a bit over the top (like Sony Ericsson bundling PlayNow with Android), but regardless of the implementation, 'tis likely a way of reflecting the lack of adoption for these Samsung LiMo handsets. A real shame, we tell ya. We don't blame Vodafone -- times is hard with other big-name mobile platforms competing with their own built-in services -- plus the 360 branding never really extended beyond the H1 and M1, let alone the now-cancelled H2. But hey, at least that's one less category for the store assistant to shower you with, right?