Starbucks reveals plans for a Digital Network, made up of 'exclusive and premium' digital content
By Vlad Savov 
posted August 12th 2010 7:38AM
posted August 12th 2010 7:38AM
posted August 12th 2010 7:38AM
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interesting indeed
@jj1ggz914 - Oh I am sure it will be so incredibly good and premium and much better than everything that is otherwise available on the internet!!! Or, perhaps not?
@jj1ggz914
i dont care about any premium video stuff, but if they have free music from itunes, sign me up!
@Marko
Oh, I bet the premiums will be MAGICAL!
This chages everything... about chain coffee shops that burn their beans.
@robotsongs precisely. why not just keep it about the coffee? costa's eating up your business starbucks, GET MOVING!
Starbucks. The most technologically-advanced coffee shop in the US? Yes.
Will this trickle down to Australia? No.
We don't have coffeeshops like that in Amsterdam :(
@tommalota - must find some alternative ways to keep entertained, then?
@tommalota
U have the luxury of many things in 'coffee shops' that we don't in the states.
@Pacey
We don't even have starbucks. Not that i care though because most cafes have provided free Wifi for years now.
@tommalota YEH! But you guys have the "OTHER" Good stuff in your coffee shops that americans can only dream we had here. (WINK)
@Juggernaut408
theres plenty of much better herb in the states. move to california.
Wow, worthless content for free! No thanks.
too bad in austria we only get 30-minutes-vouchers at starbucks (tho you can at many as you like, as long as they have any left - and you dont have to buy another drink). and this prolly wont come over to us here either ^^
So basically, you'll have to swim through tons of spam and ads to get to the site you want to see in the first place while sipping your favourite overpriced dark beverage?
How about they come out with an android app first
@rocker182
why?
the starbucks app for iPhone was just a menu and store locator anyway.
@samagon0 The iPhone has two Starbucks apps. one is a menu app that allows you to input your favorite drink and save it or share it with others, by email or wireless. It also allows you to find stores and map them out. The other is a Starbucks card management app that allows you to add credit to your card(s) and manage that account. It also allows you to pay for your drink at Target Store located Starbucks, wireless, via the app.
Being used to daily service with a smile from Tim Horton's, I can say with all my heart: I hate Star*ucks.
All I get is crappy, cold, overpriced food and attitude.
I used to work at Starbucks and I always made it a point to pick up their weekly iTunes download. Now I'm rarely in there, but when I am, I often forget to look for the little paper card with the iTunes code, and the employees are sometimes very apathetic to refreshing them with new cards anyway. Hopefully this means they'll migrate the iTunes Pick of the Week to place you click on their online portal.
@CptnDriveThru Dude, CAYATE!!
Yay!!! Now I will NEVER be able to get a seat when I just want to have a snack or drink because stupid/cheap people will be there all day on their laptops alluded by the word "free" when it's really just content you can get anywhere online (or is just crappy)
Two things-
One, please stop doing stories about Starbucks, it's stupid, and has nothing to do with news or gadgets.
Two, and more importantly, THEY ALREADY ANNOUNCED THIS. Months ago. In fact, it's the reason they started saying wifi was "free." it's been free, for more than a year- they're just throwing the term out there so they'll get free dumb promotion. Thanks for giving us a worthless article that does nothing but reinforce that for them.
Is Your parent company involved with them?
Thought: engadget.com/exclude/adcampaign
@The Dead Marxist Trio
This was posted under the alt category, which means it has a little less to do with gadgets and more to do with technology and culture. Starbucks is a company very in tune with technology and culture, even if they don't always get it right IMO. Wifi was free to Starbucks Card holders (and having a card is free) in 2-hour blocks and employees round the clock, but it was also a hassle for guests. The Wifi that exists now is much more open and limitless for anybody.
That interest to expand the community from local shops to digital world, but the interesting to know how to apply the brand sense and brand experience to digital world
Why would you want to get a handjob with free WiFI?
Me likes Starbucks! This is good.
Premium, exclusive content? Oh, you mean they're going to have porn at Starbucks?